social media updates

Show Notes:

1. What we’re learning about hosting from Chicken Shop Date. Plus, our thoughts on the Met Gala theme, Modern Warefare 3 and Britney Spears’ memoir.
2. The Sip: Instagram carousel post collabs, Meta’s ad free subscription model and LinkedIn hits 1 billion users.
3. First up, creator news accounts are surpassing traditional media. What could this mean for legacy media and journalistic integrity?
4. Next up, luxury brands are continuing to pivot to athletic partnerships. We break down Tiffany’s partnership with the Shanghai Marathon. 
5. Speaking of marathons, the New York Marathon happened this weekend and users are taking to social media to chat about celebrity times. But our favorite moment? Frida Baby’s celebration of moms.

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. This week on The Sip: Our thoughts on X charging all users, CapCut’s Canva competitor and more.
2. For our first main story, there is some beef between Halle Berry and Drake – was Drake in the wrong?
3. Next up, TikTok and Billboard have officially teamed up to launch a weekly chart of the top songs used on the platform. 
4. Finally, users are taking to TikTok to share disdain for grocery store screens being tested in the U.S. Would you shop from a screen IRL?

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

In this episode, Anna and Diamond mine marketing jewels as they discuss filling up the gaps on booking calendars. 

They are joined by Vanessa Humes, ICND's Director of Sales.  

Together they discuss the evolving landscape and the need for businesses to take control of their marketing efforts. They emphasize the importance of shifting away from the "auto drive" mentality and conducting a thorough marketing tune-up to ensure optimal performance.

The conversation starts with the significance of email marketing and how it often gets overlooked as a valuable tool. They stress the need to leverage your email list, highlighting its potential to engage with both existing guests and potential leads. By sending regular guest history emails and utilizing the database effectively, businesses can stay at the forefront of their guests' minds.

Vanessa and Diamond also address the growing challenge of increased supply and competition across different platforms, affecting both standalone booking websites and OTA sites. They discuss the critical role of marketing strategy in overcoming this challenge, emphasizing the need for a strong online presence and investing in SEO and pay-per-click advertising.

The hosts touch upon the importance of continuously improving your website and highlight the benefits of a modern platform like Axis. They explore various features, such as dedicated landing pages, availability at a glance, cart abandonment recovery, and automated emails for extending stays. These tools can effectively fill gaps in bookings and enhance the guest experience.

Join Anna and Diamond as they provide practical insights and actionable strategies to empower businesses in driving their marketing efforts and staying ahead of the competition. Take control of your marketing strategy and steer your business towards success.

Find out Anna's tool of the day and her hottest tip on social media catalog ads. 

Did you listen to the end? Send us your questions and best guesses on what will be ICND's newest feature. Correct answers will receive an ICND t-shirt. 

Don't miss out on the latest insights and expert tips in the vacation rental industry - follow Vacation Rental Ninjas today!

Click the notification bell to stay up-to-date with the newest episodes, featuring interviews with top industry professionals, exciting destination spotlights, & digital marketing updates.

Enjoying the show? Help us spread the word by leaving a 5-star review on your favorite podcast platform. Your feedback helps us reach more listeners and continue to produce more content like this.

Feel free to send in your questions to podcast@icoastalnet.com. The ladies would love to hear from you and answer your questions on future episodes.

Connect with us on our socials:

• Facebook
• Instagram
• LinkedIn
• Twitter
• YouTube

The Vacation Rental Ninja’s discuss the big news from Meta - Meta Verified expanding its testing to US users. Both Anna and Diamond have requested access for their personal accounts to be blue-check verified. While Anna's account has been invited, Diamond is still waiting to be asked.  Will Diamond ever get off all the wait lists she is on?  
The Ninja’s share their thoughts on how and when Meta verified will soon come to business accounts giving their vacation rental manager listeners a heads up. 

Lots of other Meta updates have popped up this Spring.
From Instagram-

• Two new ad options are coming for Instagram ad placements: Reminder Ads and Ads in Search Results.
• Tests are underway to watch a full 60 seconds of Reels in Stories.
• Shared Reel List - this update allows users to view a list of thumbnails with the most recent Reels that they shared. This is exciting news for marketing teams and clients to collaborate on trends and share inspiration. Anna & Diamond share how these Instagram updates can be utilized in the vacation rental industry. 

From Facebook-

• Facebook Reels are regaining popularity, and Meta is extending the video length, adding trending templates, and ways to integrate Facebook memories into content.

Anna & Diamond lay out a few more updates across various social platforms like LinkedIn, YouTube, & Meta Business Suite explaining why & how they picked these ones to highlight and most importantly how VRM's can leverage them.  

The duo tackles the controversial topic of hashtag reach and why it is down on Instagram. You’ll want to hear what they have to say about this one. 

Diamond & Anna reflect on previous predictions they have made like the Notes Feature on Instagram. 

They also make some new predictions for the future. Let’s see how many of these new predictions come to light.  🔮 Anna & Diamond are not mind readers but they have their thumbs on the pulse of the ever changing social media landscape and are happy to share their experiences with these updates both professionally & personally. 

Finally, to wrap up this episode the hosts express their excitement about the potential rollout of Instagram's Birthday Effect, share their favorite emoji (see below) and answer listener questions. 

Show Mentions:

The Emoji Keyboard - https://emojikeyboard.org/

🥴- woozy face

😉- winky face

Don't miss out on the latest insights and expert tips in the vacation rental industry - follow Vacation Rental Ninjas today!

Click the notification bell to stay up-to-date with the newest episodes, featuring interviews with top industry professionals, exciting destination spotlights, & digital marketing updates.

Enjoying the show? Help us spread the word by leaving a 5-star review on your favorite podcast platform. Your feedback helps us reach more listeners and continue to produce more content like this.

Feel free to send in your questions to podcast@icoastalnet.com. The ladies would love to hear from you and answer your questions on future episodes.

Connect with us on our socials:

• Facebook
• Instagram
• LinkedIn
• Twitter
• YouTube

Hey business owners, we have some moves to make!

And I luckily love all 3 of these Instagram updates.

Whether you prefer to post photos or Reels, this episode will uncover some new updates that will be applicable to you very soon.

Derek Videll
@socialbamboo_

Watch on YouTube
https://youtu.be/0puHt9m04uk

Get my Free Meta Ads Course:
https://www.socialbamboo.com/freecourse

Book a Complimentary Consultation Call
https://www.socialbamboo.com/talk-to-derek-videll

-----

Hosted by Derek Videll

Get First 3 Lessons of Social Launch Formula for Free: My flagship social media growth program that has been exclusively paid for since 2018... until now!

Coffee with Creators: Monthly mastermind for social media creators at all levels to network and grow

Book Complimentary Consultation Call: Get a free review of your current social media strategies on a 1 on 1 call with me

Instagram | YouTube | Website

Hey business owners, we have some moves to make!

And I luckily love all 3 of these Instagram updates.

Whether you prefer to post photos or Reels, this episode will uncover some new updates that will be applicable to you very soon.

Derek Videll
@socialbamboo_

Watch on YouTube
https://youtu.be/0puHt9m04uk

Get my Free Meta Ads Course:
https://www.socialbamboo.com/freecourse

Book a Complimentary Consultation Call
https://www.socialbamboo.com/talk-to-derek-videll

-----

Hosted by Derek Videll

Get First 3 Lessons of Social Launch Formula for Free: My flagship social media growth program that has been exclusively paid for since 2018... until now!

Coffee with Creators: Monthly mastermind for social media creators at all levels to network and grow

Book Complimentary Consultation Call: Get a free review of your current social media strategies on a 1 on 1 call with me

Instagram | YouTube | Website

Show Notes:

1. Meet Vern: Arcade’s social video producer! Vern shares her experience visiting Calgary and discovering that it isn’t *completely* flat. 
2. Nothing tastes as good as a successful campaign feels. Unfortunately for Diet Coke’s new creative director, Kate Moss, she won’t know that feeling. Mitzi and Vern weigh in on the brand’s recent campaign and missed opportunities. 
3. Today’s hot tea: Is Mosseri gaslighting us? With an inundation of new features over the past few months, users are taking to the platform to say they’ve had enough. Even Kim and Kylie have joined in. We share our thoughts. 
4. Finally, Glossier is making headlines after announcing their first ever retail partnership with Sephora. But, is it too late?

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

This week’s episode was hosted by Vern (@vernicet).

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Leah Sookoo, Taina Theano, Melanie Trottier and Morgan Berna.

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. Meet Mikenna! The newest member of the Arcade social team. We catch up on her first two weeks at Arcade Studios. 
2. A first sip: Beyoncé has dropped her first new single in 6 years (!!), Break My Soul. A serious vibe shift away from hustle culture, we’re officially naming it the song of the summer. 
3. Today’s hot tea: Daily Harvest is in a major scandal following allegations of food poisoning, severe liver damage and even gallbladder removals from people who ate their French Lentil + Leek Crumbles. People are reporting enormous hospital bills and little communication from Daily Harvest. What could Daily Harvest do differently? And, will they recover from this?
4. Last, Meta is launching a series of new creator monetization tools to help keep creators on their platforms. We explore the new features and talk about if it’s enough to help them compete with newer platforms like TikTok. 

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

Today’s show was co-hosted by Mikenna Ritchie (@mikritch). 

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Leah Sookoo, Taina Theano, Melanie Trottier and Morgan Berna.  

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. Today’s hot tea: Have celebrities gotten boring? In an age where the stars don’t seem to be shining the same, we discuss if we can expect anything more. 
2. Good marketing or bad marketing? Goop’s luxury diaper disaster ends with a surprising call to action. 
3. Andy Warhol’s Marilyn Monroe portrait sells for $195 million. This massive deal for American art has us thinking about the commercialization of people. 
4. Finally, TikTok announced a significant new feature. TikTok Pulse, launching in the US in June, is an opportunity for content creators to partner with advertisers and earn up to 50% of the revenue split.

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

This week’s episode was hosted by Leah Sookoo (@leahvictoriasookoo) and Jillian Tranquilla (@j.t.t.v).

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Leah Sookoo, Taina Theano, Melanie Trottier and Morgan Berna.  

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. We’re back from vacation! Catch up on our trip to Hawaii as we spill a little Rihanna and A$AP Rocky tea. 
2. Piping hot: There are two big Instagram updates rolling out this week that nobody seems to be talking about. First, Reels will be getting an upgrade from a 60 to a 90 second time limit. Second, in-feed posts will now be showing at a larger resolution of 9 x 16. We discuss how this news affects brands and our agency clients. 
3. Another sip: Experts think fast food will be meatless in the future. A vegan food experiment done by Burger King in the UK revealed surprising results.
4. Finally, the Met Gala happened this week and many attendees did not understand the assignment. Mitzi explains what “Gilded Glamor” actually means and who got it right. 

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Leah Sookoo, Taina Theano, Melanie Trottier and Morgan Berna.  

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. Catch up with Melanie and Leah, today’s co-hosts!
2. Before we dive into today’s topics, we touch on being traumatized by Wordle. 
3. Today’s hot tea: Lululemon has launched a line of running shoes that actually used women’s feet to guide designs.
4. Another sip: Talk about shrinkflation! Doritos confirms they’ll be putting 5 less chips in every bag. 
5. Finally, after 9 years Amanda Bynes’ conservatorship is terminated. We discuss the dangers the child-acting world poses for mental health. To learn more about Amanda Bynes’ story, we recommend checking out @hellotefi on TikTok.

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

This week’s show was hosted by Mel (@melanielaurene) Leah (@leahvictoriasookoo).

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Leah Sookoo, Taina Theano, Melanie Trottier and Morgan Berna.  

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. Meet Leah, the Editorial Lead at Arcade Studios!
2. This week’s hot tea: There are so many social media updates this week. From TikTok launching 10 minute videos, to IGTV’s death, we break down what you need to know. 
3. Off-White launches the last collection that Virgil Abloh ideated before his death and explains about how they’ll be honoring his spirit in the brand for years to come. 
4. A final sip: Kim Kardashian is officially single! We discuss our predictions for the KKW brand and what business implications this could have.

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

This week’s guest host was Leah Sookoo (@leahvictoriasookoo)

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Leah Sookoo, Taina Theano, Melanie Trottier and Morgan Berna.  

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

Show Notes:

1. Have you heard? Mitzi and Mike host another podcast called ‘Waves Social’ and Season 5 just launched. Search for ‘Waves Social’ in your favorite podcast app to subscribe.
2. Some personal news: We’re moving and Mitzi has a surprise!
3. For all our hype beats and hype baes, Supreme announces their new Creative Director. How do they plan to stay cool as they scale at such a fast rate?
4. This week’s hot tea: Instagram introduces Story likes. The move comes in an effort to help streamline communications for creators and we’re feeling the empty DM inbox energy.
5. Amazon reveals their new project, a $1 billion ‘Lord of the Rings’ trailer. Plus, Mitzi makes a confession.
6. Finally, Coinbase won the Super Bowl! Just kidding, but their ad did perform extremely well. The simple floating QR code worked so well it crashed the company’s app. Is crypto the next big Super Bowl commercial category?

That’s all for this week’s tea. We’ll be back next week with a new episode.

Tea for Lunch with Mike (@mmmiiike) and Mitzi (@mmmitzi). 

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Leah Sookoo, Taina Theano, Melanie Trottier and Morgan Berna.  

Tea for Lunch is written, produced and co-hosted by the team at Arcade Studios, not limited to: Mitzi Payne, Mike Payne, Manny Abella, Mikenna Ritchie, Benjamín Velázquez, Melanie Trottier, Harrison Neef and Morgan Berna.

In June’s Newsfeed episode, Chloe, Nicole, and Laura sit down to chat about all the major developments that we saw on social media in the month of June. Did you know that Instagram is testing out a bunch of new ecommerce tools? Learn about this and much more in the full episode!

Further Reading:  
The Most Important Social Media Marketing Trends to Plan for in 2021 👇
https://www.giraffesocialmedia.co.uk/social-media-marketing-trends-in-2021/
How to Master the Basics of SEO 👇
https://www.giraffesocialmedia.co.uk/master-seo-basics/

If you liked this episode, you’ll love these… 
The Ultimate Social Media Toolkit 👇 
https://www.buzzsprout.com/1265663/episodes/7289008
Influencer Interview: @weekendmuse 👇
https://www.buzzsprout.com/1265663/episodes/5994982
Reels and Real Brand Love 👇
https://www.buzzsprout.com/1265663/episodes/5075780

Connect with us on Social Media:
🔴 LinkedIn: https://www.linkedin.com/company/giraffe-social-media
🔵 Instagram: https://www.instagram.com/giraffesm
🔴 Twitter: https://twitter.com/giraffesm
🔵 Facebook: https://www.facebook.com/giraffesocialmedia

About The Giraffe Social Media Podcast
The Giraffe Social Media Podcast is a podcast, from the award-winning social media agency Giraffe Social Media, that takes a deep-dive into some of the most interesting and noteworthy topics in the world of social media, including expert interviews, industry insights, and a whole lot more!

This week, Amy is looking back on May 2021 social media platform updates and new features for your business to take full advantage of. Some very exciting updates for marketers alike too. We'd love to hear from you on what updates you're most excited to use this month!

Get in touch with us:
Email: podcast@3sixfive.co.uk
Facebook: https://www.facebook.com/3sixfivepro
Twitter: https://twitter.com/3sixfivepro
Instagram: https://www.instagram.com/3sixfivetalkssocial/

In this week’s episode, Nicole and Laura sit down to discuss the recent update made to iOS 14, and what this means for social media managers, advertising campaigns and digital marketing as a whole.

Further Reading:

The Most Important Social Media Marketing Trends to Plan for in 2021 👇

https://www.giraffesocialmedia.co.uk/social-media-marketing-trends-in-2021/

How to Master the Basics of SEO 👇

https://www.giraffesocialmedia.co.uk/master-seo-basics/

If you liked this episode, you’ll love these…

The Ultimate Social Media Toolkit 👇 

https://www.buzzsprout.com/1265663/episodes/7289008

Influencer Interview: @weekendmuse 👇

https://www.buzzsprout.com/1265663/episodes/5994982

Reels and Real Brand Love 👇

https://www.buzzsprout.com/1265663/episodes/5075780

Connect with us on Social Media:

🔴 LinkedIn: https://www.linkedin.com/company/giraffe-social-media

🔵 Instagram: https://www.instagram.com/giraffesm

🔴 Twitter: https://twitter.com/giraffesm

🔵 Facebook: https://www.facebook.com/giraffesocialmedia

About The Giraffe Social Media Podcast

The Giraffe Social Media Podcast is a podcast, from the award-winning social media agency Giraffe Social Media, that takes a deep-dive into some of the most interesting and noteworthy topics in the world of social media, including expert interviews, industry insights, and a whole lot more!

In this week’s episode, the team sit down to discuss all the major changes and events we’ve seen on social media in April. From new LinkedIn roles, to the fabled Battle of the Joshes, we roundup the biggest news from social media!

Further Reading:

The Most Important Social Media Marketing Trends to Plan for in 2021 👇

https://www.giraffesocialmedia.co.uk/social-media-marketing-trends-in-2021/

How to Master the Basics of SEO 👇

https://www.giraffesocialmedia.co.uk/master-seo-basics/

If you liked this episode, you’ll love these…

The Ultimate Social Media Toolkit 👇 

https://www.buzzsprout.com/1265663/episodes/7289008

Influencer Interview: @weekendmuse 👇

https://www.buzzsprout.com/1265663/episodes/5994982

Reels and Real Brand Love 👇

https://www.buzzsprout.com/1265663/episodes/5075780

Connect with us on Social Media:

🔴 LinkedIn: https://www.linkedin.com/company/giraffe-social-media

🔵 Instagram: https://www.instagram.com/giraffesm

🔴 Twitter: https://twitter.com/giraffesm

🔵 Facebook: https://www.facebook.com/giraffesocialmedia

About The Giraffe Social Media Podcast

The Giraffe Social Media Podcast is a podcast, from the award-winning social media agency Giraffe Social Media, that takes a deep-dive into some of the most interesting and noteworthy topics in the world of social media, including expert interviews, industry insights, and a whole lot more!

Ever wondered what the future of social media will look like? If so, this is exactly what we’re discussing in this week’s episode! The team sit down to chat about their social media predictions, how TikTok will continue to dominate, and much more!

Further Reading:

The Most Important Social Media Marketing Trends to Plan for in 2021 👇

https://www.giraffesocialmedia.co.uk/social-media-marketing-trends-in-2021/

How to Master the Basics of SEO 👇

https://www.giraffesocialmedia.co.uk/master-seo-basics/

If you liked this episode, you’ll love these...

The Ultimate Social Media Toolkit 👇 

https://www.buzzsprout.com/1265663/episodes/7289008

Influencer Interview: @weekendmuse 👇

https://www.buzzsprout.com/1265663/episodes/5994982

Reels and Real Brand Love 👇

https://www.buzzsprout.com/1265663/episodes/5075780

Connect with us on Social Media:

🔴 LinkedIn: https://www.linkedin.com/company/giraffe-social-media

🔵 Instagram: https://www.instagram.com/giraffesm

🔴 Twitter: https://twitter.com/giraffesm

🔵 Facebook: https://www.facebook.com/giraffesocialmedia

About The Giraffe Social Media Podcast

The Giraffe Social Media Podcast is a podcast, from the award-winning social media agency Giraffe Social Media, that takes a deep-dive into some of the most interesting and noteworthy topics in the world of social media, including expert interviews, industry insights, and a whole lot more!