top manufacturing podcasts

On this episode of Industrial Strength Marketing, James Soto welcomes Jennifer Stanley. Stanley, partner at McKinsey & Company, shares her insights on how to create positive and enduring change in the world, and how to grow your business through sales and marketing. They also examine how the  rule of thirds will guide industrial companies to execute their marketing and sales strategies. The conversation focuses on the need for businesses to adapt to this trend to stay competitive and includes insights on how to create a successful e-commerce strategy

Articles and resources referenced in this episode:

• Connect with Jennifer Stanley on LinkedIn
• Download The New B2B Growth Equation
• Get to know McKinsey & Company Marketing and Sales
• Register to meet James in the IMTS+ Creators Lounge at IMTS #WeAreAllCreators

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show.

As a top manufacturing podcast, we’re focused on what matters most to industrial marketers, sellers, and growth-focused manufacturing executives. Featuring inspiring conversations with manufacturing and B2B marketing leaders on winning moves and lessons learned, this show exists to deliver insights that help you grow your business.

Are you looking to share your expertise with industrial marketers, influencers, and leaders? Apply to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!

Manufacturers are resolving to get back to IMTS. Scott MacKenzie, host of Industrial Talk, and James Soto are back. Listen in as they connect ahead of joining a leading team of manufacturing influencers at the IMTS+ Creators Lounge, the destination where manufacturing creators are gathering to tell their human stories.

Articles and resources referenced in this episode:

• Connect with Scott MacKenzie on LinkedIn
• Stop, look, and listen to  Industrial Talk
• Register to meet Scott and James in the IMTS+ Creators Lounge at IMTS 
• Follow James on LinkedIn

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show.

About the Show
As a top manufacturing podcast and YouTube channel, we focus on what matters most to industrial marketers, sellers, and growth-minded manufacturing executives. Featuring inspiring conversations with manufacturing and B2B marketing leaders on winning moves and lessons learned, this show exists to deliver insights that help you grow your business.

Are you looking to share your expertise with industrial marketers, influencers, and leaders? Click here to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!

Adam Beck, Director of Marketing at CADENAS PARTsolutions, gives a masterclass on the art of getting specified by engineers. Learn why industrial marketers that provide specifying tools will grow their businesses by making their customers’ jobs easier.

Articles and resources referenced in this episode:

• Connect with Adam Beck on LinkedIn
• Learn more about CADENAS PARTSolutions
• Check out the Industrial Marketing Summit 2022
• Register to meet James in the IMTS+ Creators Lounge at IMTS

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show.

About the Show

As a top manufacturing podcast, we focus on what matters most to industrial marketers, sellers, and growth-focused manufacturing executives. Featuring inspiring conversations with manufacturing and B2B marketing leaders on winning moves and lessons learned, this show exists to deliver insights that help you grow your business.

Are you looking to share your expertise with industrial marketers, influencers, and leaders? Then, apply to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!

Ilya Mirman, chief marketing officer of Desktop Metal, discusses his engineering approach to industrial marketing against the backdrop of the industrial design software and additive manufacturing revolution.

Articles and resources reference in this episode:

• Visit Desktop Metal online 
• Connect with Ilya Mirman on LinkedIn

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show.

About the Show

As a top manufacturing podcast, we’re focused on what matters most to industrial marketers and executives tasked with developing and delivering on a strategic growth agenda. Featuring inspiring conversations with manufacturing and B2B marketing leaders on the lessons learned along the way, this show exists to deliver insights that help you grow your business.

Are you looking to share your expertise with industrial prospects, influencers, and leaders across the supply chain? Apply to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!

Engineering.com and ProjectBoard are on the move. Frank Baldesarra, CEO shares his purpose-driven vision to connect engineers and the STEM community with the world.

Articles and resources reference in this episode:

• Visit Engineering.com 
• Connect with Frank Baldesarra on LinkedIn
• Join the ProjectBoard Community 

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show.

About the Show

As a top manufacturing podcast, we’re focused on what matters most to industrial marketers and executives tasked with developing and delivering on a strategic growth agenda. Featuring inspiring conversations with manufacturing and B2B marketing leaders on the lessons learned along the way, this show exists to deliver insights that help you grow your business.

Are you looking to share your expertise with industrial prospects, influencers, and leaders across the supply chain? Apply to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!

Hüseyin Kilic, chief executive officer of Interesting Engineering shares why manufacturers must create original researched content. Hear why industrial businesses must generate owned content as a hedge to disruptive search algorithms and changing social media terms of service policies.

Articles and resources reference in this episode:

• Visit Interesting Engineering online
• Connect with Hüseyin Kilic on Linkedin

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show.

About the Show

As a top manufacturing podcast, we’re focused on what matters most to industrial marketers and executives tasked with developing and delivering on a strategic growth agenda. Featuring inspiring conversations with manufacturing and B2B marketing leaders on the lessons learned along the way, this show exists to deliver insights that help you grow your business.

Are you looking to share your expertise with industrial prospects, influencers, and leaders across the supply chain? Apply to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!

Nicholas Holland, VP of Product at HubSpot, shares The 5 Tips to CRM and Marketing Automation Success for Manufacturers ahead of INBOUND 2021.

Articles and resources reference in this episode:

• Connect with Nicholas Holland on LinkedIn
• Attend INBOUND 2021 Online - Oct 12-14
• Get Started with free CRM, Email Marketing, and Automation from HubSpot

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show.

About the Show

As a top manufacturing podcast, we focus on what matters most to industrial marketers and executives tasked with developing and delivering on a strategic growth plan. Featuring inspiring conversations with manufacturing and B2B marketing leaders on the lessons learned along the way, this show exists to provide insights that help you grow your business.

Are you looking to share your expertise with industrial prospects, influencers, and leaders across the supply chain? Then, apply to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!

Jon Miller, CMO of Demandbase, gives a masterclass on Account-Based Experience (ABX), the rethinking of Account-Based Marketing (ABM) that enhances every aspect of the industrial buyer’s experience throughout the B2B lifecycle. 

Hear how when done right, ABX can outperform every other growth strategy for your manufacturing company.

Articles and resources referenced in this episode:

• The Clear & Concise Guide to Account-Based Experience (ABX)
• Connect with Jon Miller on LinkedIn
• Learn more about Demandbase

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show. Happy #internationalpodcastday

About the Show

As a top manufacturing podcast, we’re focused on what matters most to industrial marketers, sellers, and growth-focused manufacturing executives. Featuring inspiring conversations with manufacturing and B2B marketing leaders on winning moves and lessons learned, this show exists to deliver insights that help you grow your business.

Are you looking to share your expertise with industrial marketers, influencers, and leaders across the supply chain? Apply to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!

Manufacturing thought leaders are flocking to the podcast medium, but are these shows built to last? Podcast pioneers Lew Weiss and Tim Grady of the Manufacturing Talk Radio podcast tell the story of manufacturing’s longest-running podcast.

Articles and resources referenced in this episode:

• Manufacturing Talk Radio Podcast
• Connect with the Lew Weiss on LinkedIn
• Jacket Media Co.

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show.

About the Show

As a top manufacturing podcast, we’re focused on what matters most to industrial marketers, sellers, and growth-focused manufacturing executives. Featuring inspiring conversations with manufacturing and B2B marketing leaders on winning moves and lessons learned, this show exists to deliver insights that help you grow your business.

Are you looking to share your expertise with industrial marketers, influencers, and leaders across the supply chain?

Apply to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!

Is your manufacturing customer at the center of  your business? They better be! Keith Pigues , co-founder of Luminas Strategy, shares his secret sauce to centering on the customer and  accelerating the growth rate of a manufacturing  business. This is a not to miss episode. 

Articles and resources reference in this episode:

• Connect with Keith Pigues on LinkedIn or Twitter
• Check Luminas Strategy online
• Download his latest book, Winning with Customers: A Playbook for B2B
• Connect with host James Soto on LinkedIn

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show.

Want some of the best industrial business growth insights? Visit our INDUSTRIAL Insights destination for the very latest topics and trends on industrial business growth and marketing strategy. 

About the Show

As a top manufacturing podcast, we’re focused on what matters most to industrial marketers and executives tasked with developing and delivering on a strategic growth agenda. Featuring inspiring conversations with manufacturing and B2B marketing leaders on the lessons learned along the way, this show exists to deliver insights that help you grow your business.

Are you looking to share your expertise with industrial prospects, influencers, and leaders across the supply chain? Apply to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!

Nicholas Holland, HubSpot Vice President of Product spells out why marketers need  to market and sellers  need to sell how their customers want to buy.

Articles and resources reference in this episode:

• Connect with Nicholas Holland on LinkedIn
• Check out the latest HubSpot news 
• Learn before you act with a HubSpot Academy Certifications
• Get Started Free CRM, Email Marketing and Automation from HubSpot

If you haven’t already, be sure to listen and review Industrial Strength Marketing to let us know what you think of the show. 

About the Show

Industrial Strength Marketing with James Soto is a top manufacturing podcast focused on what matters most to industrial marketers and executives tasked with developing and delivering on a strategic growth agenda. Featuring inspiring conversations with manufacturing and B2B marketing, media, and martech leaders on the lessons learned along the way, this show exists to deliver insights that help you grow your business.

Are you looking to share your expertise with industrial prospects, influencers, and leaders across the supply chain? Apply to be a guest on the show.

Share Your Industrial Strength Marketing Story!

• Tweet us at @Industrialsays, @jamessotoism
• Follow James on LinkedIn
• Please email us at podcast@Industrialstrengthmarketing.com
• Subscribe to Industrial Strength Marketing's YouTube channel

Thanks for listening & keep making marketing the strength of your business!