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    About this Episode

    This story was originally published on HackerNoon at: https://hackernoon.com/driving-mobile-app-growth-part-2-essential-product-led-strategies.
    Product-led strategies for building active user base and increasing key growth metrics in mobile apps.
    Check more stories related to product-management at: https://hackernoon.com/c/product-management. You can also check exclusive content about #product-management, #product-development, #product-led-growth, #mobile-apps, #mobile-app-growth, #app-development-strategies, #driving-mobile-app-growth, #building-active-users, and more.

    This story was written by: @aleksandramatveeva. Learn more about this writer by checking @aleksandramatveeva's about page, and for more stories, please visit hackernoon.com.

    In this article, I've shared some of the most popular and effective techniques for driving mobile app growth. Activation of users relies on essential elements like product onboarding and tours, which are crucial for achieving success. They help you prepare prospects for the ultimate goal – making a purchase. The effectiveness of your monetization strategy is closely linked to how well you implement another product-led growth feature – paywalls. Your offer screens serve as the face of your value proposition and are critical for conversion rates. Push notifications, when used wisely, provide support for your engagement and monetization initiatives by reengaging users. Lastly, for some products, referral programs can be a go-to source for acquiring new users.

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    This story was written by: @david. Learn more about this writer by checking @david's about page, and for more stories, please visit hackernoon.com.

    As I product manager, early on with most software developers I work with, I end up saying: ship smaller units of software and limit the size of your branch.

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    This story was written by: @tonythevoit. Learn more about this writer by checking @tonythevoit's about page, and for more stories, please visit hackernoon.com.

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    This story was written by: @rajreddy. Learn more about this writer by checking @rajreddy's about page, and for more stories, please visit hackernoon.com.

    In this article, we'll explore proven prioritisation techniques that can help product managers and teams make informed decisions. Each method offers unique insights into product development. The MoSCoW method sorts features into must-haves and nice-to-haves. The Kano Model focuses on customer satisfaction. The Eisenhower Matrix balances urgency and importance. These methods together form a toolkit helping product teams handle challenges, allocate resources wisely, and create products that connect with their audience.