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    Evan Carmichael: Surviving Entrepreneurship | E60

    enMarch 24, 2020

    Podcast Summary

    • Learning from successful individualsExposing yourself to successful individuals' wisdom can lead to significant growth over time, even if you don't notice immediate change.

      Exposing yourself to the wisdom and experiences of successful individuals every day, even if you don't notice immediate change, can lead to significant growth over time. You may not have many cheerleaders in your life, but you can still learn from them and apply their lessons to make meaningful changes in your own life. Evan Carmichael, a serial entrepreneur, speaker, author, and coach, believes in having an audacious goal that pushes you to think and act beyond your current capabilities. His goal is to help one billion entrepreneurs, a number he acknowledges he may never reach, but fuels his daily decision-making and reach to a wide audience. By seeking out and learning from individuals like Evan, you can unlock your own potential and grow beyond what you thought possible.

    • Finding Inspiration in the Lives of Successful EntrepreneursStudying the lives of successful entrepreneurs and applying their strategies can provide inspiration and help turn around a struggling business.

      Discovering and pursuing one's purpose, which often stems from personal pain and struggles, can provide a sense of fulfillment and inspiration to help others. The speaker shares his experience of struggling as a young entrepreneur and how he found hope and success by studying the life of Bill Gates and applying his lessons. He encourages everyone to identify their purpose and unleash it into the world, as it can make a difference in the lives of many. The story of Bill Gates, a successful entrepreneur and co-founder of Microsoft, served as an inspiration for the speaker when he was at his lowest point in his first business. By studying Bill Gates's story and applying his strategies, the speaker was able to turn his business around and find success. This experience taught him the importance of modeling success and never giving up, even when faced with adversity.

    • Learning from successful people without directly interactingThrough research and dedication, you can gain insights and knowledge from successful individuals, improving your skills and mindset.

      You don't need to directly interact with successful people to learn from them. Through researching their lives, reading their books, or watching their videos, you can gain valuable insights and knowledge that can help you grow. Believing that you have the potential to be great at something and consistently working towards improving your skills is a powerful mindset. Even if you're not naturally gifted in a particular area, with dedication and hard work, you can still achieve greatness. Additionally, seeking out resources, such as podcasts or YouTube channels, that provide wisdom and inspiration from various successful individuals can significantly impact your personal growth. By making a conscious effort to learn from others every day, you'll be amazed at how much progress you can make over time.

    • Overcoming Self-Doubt: Embrace Positivity and Trust the ProcessRecognize negative voices, remove sources of negativity, fill with positivity, focus on effort, trust the process, embrace challenges, secure financial future, continue learning

      Believing in oneself and building self-confidence is a process that involves recognizing the negative voices in your head, removing sources of negativity from your life, and filling the void with positivity. It's important to understand that low self-confidence is often a result of external influences rather than an inherent trait. By surrounding yourself with positive influences and focusing on the effort rather than the end result, you can overcome self-doubt and accomplish great things. Additionally, trusting the process and embracing challenges, even if they don't always result in success, can lead to personal growth and development. Finally, consider investing your money wisely to secure your financial future and continue learning and growing.

    • Unified view of investments and influential figures lead to better financial decisions and happinessLinking investment accounts for easy access and discovering influential figures can enhance investment process and overall well-being

      Having a unified view of your investments and enjoying the process can lead to better financial decisions and overall happiness. The use of tools like Yahoo Finance, which securely links up all investment accounts for easy access to research, data, and news, can make the investment process more enjoyable and efficient. Additionally, discovering and learning from influential figures in personal development, such as Zig Ziglar, can provide valuable insights and inspiration for personal growth. Evan's transition from a blog site to YouTube a decade ago was driven by the desire to reach a larger audience and connect with viewers on a more personal level. YouTube allowed him to share his positive and motivating content in a more accessible and engaging way, ultimately leading to the growth of his channel and influence in the self-improvement space.

    • Overcoming initial struggles through persistence and learningPersist in creating content despite initial struggles, continuously learn and improve, focus on helping others, and adapt to the evolution of the platform to achieve success on YouTube.

      Persistence and a passion for learning were key factors in the speaker's success on YouTube. Despite initial struggles with low viewership and little feedback, they continued to create content and improve their skills. They also recognized the importance of serving their audience and focusing on helping others rather than just being in the spotlight. Additionally, the speaker's visual learning style led them to create videos as a means of education when YouTube was still primarily used for entertainment. Through dedication, self-improvement, and the evolution of the platform, they were able to grow their subscriber base from a few hundred to over two million in just five years.

    • Learn from successful individuals for personal growth and YouTube successFocus on self-improvement, study successful communicators, and evaluate content for value to build a successful YouTube channel

      Consistency and a willingness to learn from successful individuals are key to personal growth and building a successful YouTube channel. Hala emphasizes the importance of focusing on becoming the best version of oneself, rather than trying to emulate others exactly. She suggests studying successful communicators and taking inspiration from their methods to improve one's own skills. When evaluating the credibility of a new YouTube channel, Hala advises looking at the content and whether or not it provides valuable learning opportunities, rather than focusing on superficial factors like production quality or subscriber numbers. Engagement from a community is important for gaining exposure and ranking on YouTube, but buying fake subscribers can actually harm a channel by leading to low engagement and ultimately limiting its reach.

    • Focus on organic growth on YouTubeCreate high-quality content, optimize channel for suggested videos, and maintain consistent branding to build a genuine community and increase reach

      Organic growth is crucial on YouTube and other social media platforms. Buying fake followers or subscribers may give the appearance of a larger audience, but it won't help you build a genuine community. Instead, focus on creating high-quality content that will engage your existing subscribers and encourage them to watch more of your videos. This will increase your chances of being suggested to new viewers. YouTube's algorithm prioritizes suggested videos over search results, so it's essential to optimize your channel to show up in the suggested sidebar. This means ensuring that your videos are consistently branded with a clear thumbnail design, as viewers are more likely to click on videos that look familiar to them. Additionally, creating a series of related videos can help keep viewers engaged and watching more of your content. In summary, building a successful YouTube channel requires a focus on organic growth, consistent branding, and creating engaging content that keeps viewers coming back for more. By following these strategies, you can increase your reach and grow your audience authentically.

    • Encourage viewers to watch next relevant video instead of asking for subscriptionsEffectively use end cards to keep viewers engaged and coming back for more content by encouraging them to watch the next relevant video.

      To effectively use end cards in your YouTube videos, instead of asking viewers to subscribe or thanking them for watching, encourage them to watch your next relevant video. This keeps viewers engaged and coming back for more content. Additionally, Shopify was highlighted as a valuable tool for entrepreneurs looking to start an online business, offering an easy-to-use platform with essential features and robust support. While mentioning the link in the video description is helpful, most viewers don't navigate through descriptions, so speaking about the next video and showing a clickable end card is the most effective way to keep viewers engaged.

    • Optimizing YouTube Content: Thumbnails, Titles, and DescriptionsEffectively optimizing YouTube content goes beyond just producing videos. Focus on engaging titles, thumbnails, and descriptions to attract clicks and keep viewers engaged. Test different options to determine what resonates best with your audience, and aim to extend session times on YouTube for increased reach.

      Creating engaging and relevant content on YouTube goes beyond just producing videos. Effective use of written content, such as titles, descriptions, and thumbnails, plays a crucial role in attracting viewers and keeping them engaged. When optimizing these elements, focus on what will entice clicks rather than search terms. While tools like TubeBuddy can be helpful, tags should not be the primary focus, as they likely contribute less than 1% to your success. Instead, invest time in split testing different thumbnails and titles to determine what resonates best with your audience. The ultimate goal is to extend session times on YouTube, which can lead to increased suggestions and wider reach.

    • Optimizing YouTube content through split testingSplit testing allows creators to experiment with different elements like thumbnails, titles, descriptions, tags, and video length to determine which option resonates best with their audience, leading to increased engagement and continuous improvement.

      Split testing is an essential strategy for optimizing YouTube content. Instead of relying on personal preferences, creators can use tools like TubeBuddy to test different elements, such as thumbnails and titles, to determine which option resonates best with their audience. This data-driven approach allows for continuous improvement and increased engagement. Split testing goes beyond just headlines and thumbnails, as creators can also experiment with descriptions and tags. For instance, testing different tag combinations could potentially lead to a significant boost in video views. When it comes to video length, aiming for a minimum of 10 minutes is recommended, as YouTube values audience retention and longer videos typically perform better in the thought leadership category. Keep in mind that longer videos should still provide value and not just be filled with unnecessary content. Another effective strategy for gathering audience feedback is utilizing the community tab on YouTube to poll viewers on potential video titles. By combining this method with split testing, creators can make informed decisions on the best approach for their content.

    • Maximize earnings on YouTube through valuable contentFocus on creating valuable, in-depth content on topics you're passionate about to increase ad revenue and build a brand.

      Creating valuable content, particularly on YouTube, can lead to monetization opportunities and brand building. Halah emphasizes the importance of going in-depth on topics you're passionate about, as this can result in longer videos, more ads, and higher earnings. Utilizing the Google Keyword Planner tool can help maximize earnings by identifying profitable keywords related to your content. Remember, authenticity is crucial – only discuss topics you genuinely care about and have knowledge in. By focusing on creating valuable content consistently, you can turn your passion into a profitable venture.

    • Find the intersection of what you love and what brings value to othersTo be successful, find a passion that benefits others and love the process of solving their problems

      To profit in life, it's essential to find the intersection of what you love doing and what brings value to others. If you love something but it doesn't benefit anyone else, it's just a hobby. On the other hand, if you're only chasing opportunities without caring about them, you'll likely fail. The sweet spot is in loving the process of what you do while also solving a problem for others, allowing you to be successful and get paid for it. To learn more about this concept and Evan Carmichael's work, listeners can check out his books on Amazon, follow him on social media, or visit his website. Remember, reviews are the best way to support the show, and don't forget to share it with your friends and family on social media. Big thanks to Video Husky, the sponsor of the show, offering affordable video editing for a flat monthly fee. For 30% off your first month, head over to cart.videohusky.com/youngandprofiting. Thanks for tuning in to the Young and Profiting podcast!

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    Dean Graziosi watched his hardworking parents struggle financially. Driven to break the cycle and create a secure, prosperous future, he turned to entrepreneurship. He started a firewood business in high school, fixed wrecked cars, and ran a tow truck company, among other ventures. By 25, he had amassed millions of dollars in real estate. By 30, he had retired his parents. In this episode, Dean shares his journey, the power of the underdog mindset, and strategies for turning adversity into success. Dean Graziosi is a renowned entrepreneur, real estate investor, and bestselling author known for his expertise in personal development. He has started or played a major role in over 14 successful companies, including the Mastermind.com platform. In this episode, Hala and Dean will discuss: - Dean's journey from humble roots to millionaire by his mid-20s - Using financial struggles as a drive to succeed - Resourcefulness over having resources - What is the Underdog Advantage? - How to adopt an underdog mindset  - Desperation as a powerful tool for persuasion - Maintaining enthusiasm and authenticity in sales - The biggest misconception in business - Why you need confidence to make sales - Overcoming the fear of failure and impostor syndrome - And other topics… Dean Graziosi is a multiple New York Times bestselling author, entrepreneur, and educator. He has started or played a major role in over 14 successful companies, including the Mastermind.com platform. His books include Millionaire Success Habits and The Underdog Advantage. Dean’s philanthropic contributions include donating over 8,000,000 meals to Feeding America to help feed families in need, building multiple schools in Africa with the help of Village Impact, and donating $500,000 to help liberate children from human trafficking and sexual exploitation through Operation Underground Railroad. Connect with Dean: Dean’s Website: https://www.deangraziosi.com/  Dean’s LinkedIn: https://www.linkedin.com/in/deangraziosiinc/  Dean’s Twitter: https://twitter.com/deangraziosi  Dean’s Instagram: https://www.instagram.com/deangraziosi/  Dean’s Facebook: https://www.facebook.com/deangraziosi Dean’s Podcast, Own Your Future: https://podcasts.apple.com/us/podcast/own-your-future-with-dean-graziosi/id1085301578  Resources Mentioned:  YAP Episode #294 with Dean: https://youngandprofiting.com/dean-graziosi-its-never-been-easier-to-turn-your-passion-into-entrepreneurial-success-e294/  Dean’s Books:  The Underdog Advantage: Rewrite Your Future by Turning Your Disadvantages into Your Superpowers: https://www.amazon.com/Underdog-Advantage-Rewrite-Disadvantages-Superpowers/dp/0578568462  Millionaire Success Habits: The Gateway to Wealth & Prosperity: https://www.amazon.com/Millionaire-Success-Habits-Gateway-Prosperity/dp/1401975763  LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course.   Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify  Indeed - Get a $75 job credit at indeed.com/profiting  Facet - For a limited time Facet will waive $250 enrollment fee for new annual members! Visit facet.com/profiting for details. Industrious - Visit industriousoffice.com and use code PROFITING to get a free week of coworking when you take a tour!   LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/YAP  Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING    More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting   Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala   Learn more about YAP Media's Services - yapmedia.io/

    Dean Graziosi: It’s Never Been Easier to Turn Your Passion into Entrepreneurial Success | E294

    Dean Graziosi: It’s Never Been Easier to Turn Your Passion into Entrepreneurial Success | E294
    Nearly 30 years ago, Dean Graziosi had to build physical products, ship DVDs, and spend over $200k just to sell a $37 course. Today, he could sell the same course for a fraction of the money and time using the power of AI. In this episode, Dean shares insights on the evolving entrepreneurial landscape, leveraging new technologies, and monetizing personal knowledge.    Dean Graziosi is a renowned entrepreneur, real estate investor, and bestselling author known for his expertise in personal development. He has started or played a major role in over 14 successful companies, including the Mastermind.com platform.   In this episode, Hala and Dean will discuss: - Why the American Dream needs a generational reboot - How to stay resourceful as an entrepreneur - Why work-life integration trumps work-life balance - The best and worst businesses to start right now - His formula for freeing up time to build your dream business - Transforming life experiences into business opportunities - How to gain a competitive edge using AI - Maximizing business potential with niche markets - The importance of confidence and persistence - Practical tips for automating and delegating tasks - The significance of having a big purpose in business - How to model proven practices for faster success - And other topics… Dean Graziosi is a renowned entrepreneur, real estate investor, bestselling author, and motivational speaker. With over 25 years of experience, he’s on a mission to provide self-education for those seeking transformation and fulfillment outside the traditional education path. He co-hosts numerous training events with Tony Robbins, including the highly anticipated virtual live event, The Game Has Changed. He has played a pivotal role in the success of over 14 companies, including the Mastermind.com platform. Dean is also a dedicated philanthropist, supporting various charitable causes worldwide. Connect With Dean: Dean’s Website: https://www.deangraziosi.com/  Dean’s LinkedIn: https://www.linkedin.com/in/deangraziosiinc/  Dean’s Twitter: https://twitter.com/deangraziosi  Dean’s Instagram: https://www.instagram.com/deangraziosi/  Dean’s Facebook: https://www.facebook.com/deangraziosi Dean’s Podcast, Own Your Future: https://podcasts.apple.com/us/podcast/own-your-future-with-dean-graziosi/id1085301578  Resources Mentioned: The Game Has Changed: http://deanandtonylive.com/hala  LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course.   Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Indeed - Get a $75 job credit at indeed.com/profiting Facet - For a limited time Facet will waive $250 enrollment fee for new annual members! Visit facet.com/profiting for details. Industrious - Visit industriousoffice.com and use code PROFITING to get a free week of coworking when you take a tour!   LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/YAP Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING   More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting   Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala   Learn more about YAP Media's Services - yapmedia.io/

    YAPClassic: Marshall Goldsmith, What I’ve Learned From 40 Years of Coaching the World’s Most Successful Business Executives

    YAPClassic: Marshall Goldsmith, What I’ve Learned From 40 Years of Coaching the World’s Most Successful Business Executives
    During COVID, Marshall Goldsmith spent several hours every weekend listening to successful people speak about their lives. From these sessions, he learned that even the highest achievers need help finding fulfillment. So, he wrote The Earned Life to address this need, drawing inspiration from Buddhism and his experience as an executive coach. In this episode, Marshall shares practical advice and exercises to help overachievers find personal fulfillment and live without regret. Dr. Marshall Goldsmith is the leading expert on leadership and coaching for behavioral change. He is also the author of several bestsellers, including Triggers and The Earned Life. In this episode, Hala and Marshall will discuss: - Marshall’s childhood and early years  - Marshall’s interpretation of Buddhism - How he uses his Buddhist philosophies in coaching  - The benefits and drawbacks of delayed gratification  - Impermanence and the ‘every breath’ paradigm  - Letting go of past successes - The definition of an earned life  - How regret and fulfillment are polar opposites  - Avoiding the big regrets - Why people don't live their own lives  - The three demands of living an earned life - And other topics…  Dr. Marshall Goldsmith is recognized as the leading expert on leadership and coaching for behavioral change. He has been named one of the top ten business thinkers in the world and the top-rated executive coach at the Thinkers50 ceremony in London since 2011. Marshall is the author of several Wall Street Journal and New York Times #1 bestsellers, including Triggers and What Got You Here Won’t Get You There, which is also the winner of the Harold Longman Award as Best Business Book of the Year. His newest book, The Earned Life: Lose Regret, Choose Fulfillment, was released in May 2022.  Connect with Marshall: Marshall’s Website: https://marshallgoldsmith.com/ Marshall’s LinkedIn: https://www.linkedin.com/in/marshallgoldsmith/ Marshall’s Instagram: https://www.instagram.com/coachgoldsmith/ Marshall’s Twitter: https://twitter.com/coachgoldsmith Marshall’s Facebook: https://www.facebook.com/Marshall.Goldsmith.Library Marshall’s YouTube: https://www.youtube.com/channel/UCtvlM6xRUC_ErV_q1FgUgiA Resources Mentioned:  Marshall’s Book, The Earned Life: Lose Regret, Choose Fulfillment: https://www.amazon.com/Earned-Life-Regret-Choose-Fulfillment/dp/0593237277   YAP Episode 42, Become a Better Leader with Dr. Marshall Goldsmith: https://youngandprofiting.com/42-become-a-better-leader-with-dr-marshall-goldsmith/  Marshall’s New Yorker Profile, “The Better Boss”: https://www.newyorker.com/magazine/2002/04/22/the-better-boss  LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course.    Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Indeed - Get a $75 job credit at indeed.com/profiting Industrious - Visit industriousoffice.com and use code PROFITING to get a free week of coworking when you take a tour!   LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/YAP Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING Rakuten - Start all your shopping at rakuten.com or get the Rakuten app to start saving today!   More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting   Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala   Learn more about YAP Media's Services - yapmedia.io/

    Shruti Joshi: Get Good With Money, Achieve Financial Zen With Personalized Financial Planning | E293

    Shruti Joshi: Get Good With Money, Achieve Financial Zen With Personalized Financial Planning | E293
    Shruti Joshi launched her company just before the COVID-19 pandemic, only to see it crumble. This setback, however, provided a window for her to take on a consulting role at Facet, where her entrepreneurial experiences set her up for success. Before long, she became the company’s COO and later, President. In this episode, Shruti discusses Facet’s mission to democratize financial wellness for millions of Americans and shares strategies for holistic financial planning. Shruti Joshi is the President and COO of Facet, a fintech company disrupting the financial wellness industry. She has been recognized as Wealth Solutions Report’s AAPI Innovator of the Year and one of the top women industry leaders of 2024. In this episode, Hala and Shruti will discuss: - Shruti’s background and early career - Her transition from investor to COO at Facet  - Limitations within the financial planning industry - Why entrepreneurs need professional financial advice - The holistic approach to financial planning - The results of Hala’s financial wellness quiz - How Facet is disrupting financial planning - The role of AI in financial planning - Actionable steps for financial wellness - The importance of fiduciaries for conflict-free advice - The subscription model vs. traditional financial planning fees - Why Certified Financial Planners are the industry gold standard  - And other topics…  Shruti Joshi is the President and COO of Facet, a leading fintech company revolutionizing financial planning with a subscription-based model. Before joining Facet, she founded a peer-to-peer recommendation service and held key roles at Verizon and Altman Solon. She is passionate about democratizing financial planning and making it accessible to everyone. Shruti has been recognized as Wealth Solutions Report’s AAPI Innovator of the Year and one of the top women industry leaders of 2024. A true globetrotter, Shruti has visited over 75 countries and is deeply interested in the psychology of wellness. Connect With Shruti: Shruti’s LinkedIn: https://www.linkedin.com/in/shruti-joshi-282369a/  Shruti’s Twitter: https://twitter.com/shruti_jo  Resources Mentioned: Facet Website: https://facet.com/   Financial Wellness Test: https://facet.com/profiting  LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course.   Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Indeed - Get a $75 job credit at indeed.com/profiting Industrious - Visit industriousoffice.com and use code PROFITING to get a free week of coworking when you take a tour!   LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/YAP Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING Rakuten - Start all your shopping at rakuten.com or get the Rakuten app to start saving today! More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting   Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala   Learn more about YAP Media's Services - yapmedia.io/

    YAPClassic: Alex Hormozi, How To Make Offers So Good People Feel Stupid Saying No

    YAPClassic: Alex Hormozi, How To Make Offers So Good People Feel Stupid Saying No
    One of Alex Hormozi’s portfolio companies was underperforming, and he saw a clear solution—raise prices by 50%. Despite the CEO's resistance, which took nine calls to overcome, they implemented the price increase. The result? The business tripled its profit within three months. Alex knew the key to maximum profitability was delivering maximum value, a lesson he learned from his own mistakes. In this YAPClassic episode, Alex breaks down his value equation and shares strategies for creating irresistible offers. Alex Hormozi is an entrepreneur, philanthropist, and co-founder of Acquisition.com, a portfolio company overseeing multiple businesses. He is the bestselling author of $100M Offers, where he shares strategies for creating irresistible business proposals. In this episode, Hala and Alex will discuss: - Providing high value without cutting prices - Alex’s ‘value equation’ for crafting irresistible offers - The four key drivers of value in business - How to identify profitable markets - Strategies to scale your business rapidly - Focusing on high-return activities for maximum impact - Leveraging high-impact opportunities with minimal effort - Eliminating your side hustles to scale your main business - Techniques to attract and retain loyal customers - And other topics… Alex Hormozi is a first-generation Iranian-American entrepreneur, investor, and philanthropist. In 2013, he started his first brick-and-mortar business. Then, he transitioned from gym ownership to founding GymLaunch, a fitness business consultancy, which expanded to over 4,000 locations within four years. Alongside his wife, Leila, Alex bootstrapped three additional companies, which generated $120 million in sales. Then, the Hormozis founded Acquisition.com through which they manage a portfolio of bootstrapped companies. Alex is the bestselling author of $100M Offers, where he shares strategies for creating irresistible business proposals. He is also the host of The Game podcast.  Connect with Alex: Alex’s Website: https://www.acquisition.com/bio-alex Alex’s LinkedIn: https://www.linkedin.com/in/alexanderhormozi/ Alex’s Twitter: https://twitter.com/AlexHormozi Alex’s Instagram: https://www.instagram.com/hormozi/ Alex’s Facebook: https://www.facebook.com/ahormozi Resources Mentioned: Alex’s Book, $100M Offers: How To Make Offers So Good People Feel Stupid Saying No: https://www.amazon.com/100M-Offers-People-Stupid-Saying/dp/1737475715 YAPClassic: Robert Greene on Decoding the Laws of Human Nature: https://youngandprofiting.com/yapclassic-decoding-the-laws-of-human-nature-with-robert-greene/   LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course. Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Indeed - Get a $75 job credit at indeed.com/profiting. Yahoo Finance - For comprehensive financial news and analysis, visit YahooFinance.com Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/YAP Industrious - Visit industriousoffice.com and use code PROFITING to get a free week of coworking when you take a tour!   More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting   Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala   Learn more about YAP Media's Services - yapmedia.io/

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