Digital Marketing with Bill Hartzer

In this episode of the Digital Marketing Podcast with Bill Hartzer, Bill Hartzer talks about Domain Names, DNP Score, DMARC, DNSSEC, and Google Postmaster Tools. He goes through the parts of a WHOIS record, explains what various data and information means, and why it is important. Then, DNP Score, DMARC, DKIM, and DNSSEC are discussed. He also talks about why it's important to set up your domain name and verify it in Google Postmaster Tools.

On the Digital Marketing with Bill Hartzer podcast, Bill Hartzer spoke with Kirk Williams from Zato Marketing. We discussed PPC ads and Pay Per Click Advertising, as well as Google Shopping Ads at an uncertain time due to Coronavirus and COVID-19. There are things that e-commerce merchants, as well as other online advertisers, should be doing. We discuss the opportunities that are available right now, especially when Amazon has stopped their ad spend in a lot of areas.

In the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with David Ogletree from WME Training (Web Marketing Experts Training) about Pay Per Click, Google Ads, and Google Ads training. In today's environment with COVID-19 and Coronavirus, there are changes you need to make to your Google Ads accounts. We discuss the changes that you need to make now, such as location targeting, that may have a big impact in your advertising.

In this episode of the Digital Marketing with Bill Hartzer podcast, Bill Hartzer speaks with Kevin Rowe from PureLinq about links and link building. Influencer outreach, outreach to publishers and establishing relationships is discussed, as well as Nofollow tags, and the use of Sponsored links and rep-sponsored link tags. Manual link penalties, exact match anchor text, and link profiles are discussed, as well.

In this episode, Bill Hartzer discusses hiring an SEO specialist or SEO Consultant for your business. Hiring the right SEO expert is critical and can help or ruin your business online if you don't hire the right SEO consultant. Here is how to hire an SEO consultant for your business.

In this podcast, Bill Hartzer speaks with Jeff Gabriel, a Domain Name Broker from Saw.com about buying and selling Domain Names.

In this podcast, Bill Hartzer talks with Dixon Jones from Inlinks.net about entities, the Knowledge Graph, and internal linking on websites. They talk about how to get into the Knowledge Graph and be considered an entity, either for a company or an individual. Wikipedia and Wiki Data are also mentioned, and why it's important to understand the content on a website from an entity and knowledge graph perspective.

In this podcast, Bill Hartzer talks about the Knowledge Graph, entities, claiming your entry, and Google Cameos. Learn how to get into the Knowledge Graph, claim an entry, and the benefits of using Google Cameos to upload videos directly into the Google search engine results.

In this podcast, Bill Hartzer speaks with Franco Valentino from NarrativeSEO.com about technical SEO. They discuss the difference between technical SEO and SEO. Log files, Schema, Indexing and Crawling, and Page Load speed are also discussed.

Bill Hartzer explores how domain names fit into search engine optimization (SEO). He discusses the results from recent testing and research regarding keyword-rich domain names and keyword-rich new gTLD domains. You'll learn why certain domain names and website content perform well in the search engine results, while others seem to have difficulty getting visibility. Learn how search engine crawling and indexing work, and how you can jump-start the search engine ranking process using the latest SEO techniques.

In this podcast, Bill Hartzer talks with Tanu Javeri, Senior Global SEO Strategist from IBM about internal linking on large websites, video content, and dealing with multiple languages on a website. Internal linking is an extremely important part of the customer journey, and Bill and Tanu discuss internal linking as it relates to the customer journey. Video plans an important role, as well, and they discuss video content on large websites. With global brands and websites in multiple countries, is it better to have one large website? Or one website per country? Find out why it may be better to have multiple websites or even have one large website that uses hreflang tags.

In this podcast, Bill Hartzer talks about SEO testing that was done regarding SEO indexing, ranking of websites using various TLDs. Bill Hartzer reveals the results of the testing, which shows potential bias in search engine indexing and ranking.

As a digital marketer, for 2020 what should you be focusing on for SEO? Bill Hartzer talks about on-page SEO, on-site SEO, and off-site SEO, and what parts of each of these you should be focusing on in 2020.

On the Digital Marketing with Bill Hartzer podcast, Bill Hartzer talks with Alan Bleiweiss about SEO Audits. We discuss typical SEO issues such as page load speed, Time to First Byte (TTFB), user experience, mega menus, and link equity.

Bill Hartzer from Hartzer Consulting speaks with Michelle Stinson Ross from Apogee Results about Social Media and Influencer Marketing.

On the Bill Hartzer podcast, Bill Hartzer from Hartzer Consulting speaks with Al Sefati about Enterprise SEO.

In this podcast by Bill Hartzer, Bill talks about Google My Business short names, location IDs, and keyword insights. There is an issue that allows someone to change the location ID in a GMB short name URL that then causes Google My Business to wrongly report that keyword as being associated with a particular Google My Business listing. We don't know the implications of changing the keywords and location ID, but they are being reported as keyword queries. But, if Google My Business is reporting these wrong keywords, then it's quite possible that their GMB algorithm is using that data, as well.

Bill Hartzer of Hartzer Consulting speaks with Igor Mateski of Web Max Formance about lead generation, SEO, and content. We talk about creating content that uses the Kubler-Ross Trauma Recovery Process (Denial, Anger, Bargaining, Depression, Acceptance, aka DABDA); and a PASTA (problem, agitation, story/solution, transformation, action) text structure.

Bill Hartzer talks about what internal links are, how you get and create them, and internal links strategy. Internal links for SEO and search engine optimization efforts are an important part of the overall SEO process.

On the Digital Marketing with Bill Hartzer Podcast, Bill Hartzer of Hartzer Consulting speaks with Casey Markee from MediaWyse about WordPress SEO Optimization.