leadgeneration

“I've come to the point now where I genuinely believe that if you just keep your word, you nailed it.” Today, join Alex (@AlexHormozi) as he guests on The Ed Mylett Show to share an in-depth and comprehensive breakdown of the art of sales. He emphasizes how sales should be an empowerment conversation and highlights how a well-structured sales conversation can significantly increase your potential customer base. Moreover, he shares insights on how to improve the process, providing detailed steps to follow, such as his 'closer' framework. This is part 1 of the interview.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Follow Ed Mylett on:

➤ Instagram | Spotify | Apple | X / Twitter | LinkedIn

➤ Check out full episode on YouTube!

Timestamps:

(1:42) - Alex's book launch success

(3:40) - Journey from unengaged to engaged lead

(5:29) - Role of lead getters in advertising

(7:33) - Strategy behind Alex's book launch

(10:11) - Power of progressive marketing

(13:03) - Applying methodology to sales cycles

(17:25) - Changing tactics: the first step

(18:12) - Personalizing approach: the ACA framework

(19:55) - The closer framework

(25:45) - The post-sale process: reinforcing the decision

(27:56) - Selling the vacation, not the plane flight

Follow Alex Hormozi’s Socials:

LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition 

In this episode, I'm sharing with you my $200M Marketing Masterclass - the very blueprint I've used, and my clients use, to scale any product or service.I’m giving you insider knowledge on converting leads into a loyal customer army and propelling your brand to the top of your industry.

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On today's episode of the podcast, I'm joined by real estate broker, CEO, and founder of SERHANT., Ryan Serhant. We discuss the intricacies of building genuine business relationships and why creating demand is more crucial than just focusing on sales. Ryan shares his insights on the importance of sales skills in entrepreneurship and why he believes he's building something monumental. We also dive into the emotional aspects of entrepreneurship, discussing how self-judgment can be a hindrance and why fear of judgment should not stop you from creating content. you won't want to miss this episode. It's packed with entrepreneurial wisdom, sales strategies, and life lessons.

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“Doing the thing that scared me most, giving away my secrets, led to the biggest breakthrough in my life.” In this episode, Alex (@AlexHormozi) discusses the importance of leads and advertising in business success, sharing his personal experience of going from $100M to $1B in net worth through these methods. The episode covers the basics of advertising and lead generation, and offers practical tips for business owners looking to grow their customer base.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Get your own copy of the book at acquisition.com/books

Timestamps:

(0:00) - Opening Credits & Guiding Principles

(2:06) - Read This First

(6:39) - How I Got Here

(24:05) - The Problem This Book Solves

Follow Alex Hormozi’s Socials:

LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Listen in today for a tactical masterclass of faster business growth from Rob!

He discusses ways you can accelerate growth in your business, how to do it simply and efficiently as well as how to utilise and use content, market effectively and get more money!

KEY TAKEAWAYS

• On social media platforms you will be getting comments and messages from your ideal clients across the board. Ensure you are engaging with them and you respond instead of brushing it off as too much hard work. The solutions you offer to people may well end up being what you offer to future clients.
  
  
• Talk to your ideal clients, in your content, by raising the pains and problems that even your ideal client doesn’t know they have. It might be that the content you put out is more niche and appeals to less people, but those people are the clients you want and will be more likely to convert and buy.
  
  
• Having business partners is a proven way to accelerate your growth. Rob openly admits he would be a lot further behind in his entrepreneurial journey if he hadn’t gone into business with Mark Homer. Their partnership works so well because they have different strengths and balance out each others weaknesses.
  
  
• Repurpose your content. If you are creating something, always figure out how you can reuse that for something else. Whether it be a facebook live for your podcast episode that week, or a youtube video that you take soundbites from for tiktok. Put yourself everywhere, but do it efficiently.
  
  
• Look at offering high ticket items and throw in a red herring. If it is margin you want then ensure you have plenty of high value offerings with a high margin. Offering lower ticket items is fine but you will need to produce a lot more volume. Red herring items can also be a very useful tool, especially at events, as they offer a contrast to your other products and give a measuring point for value to customers.
  
  
• There are four levels to earning. Labour, Managing, Strategy and Vision. Those in the labour category earn the least and the people who earn the most are under vision. Ensure that even if you are a one man band who is still doing the ‘tasks’ in the labour area that you spend time in the strategy and vision camps too!
  
  
• There are three tasks you need to understand if you want to work less and earn more. Income tasks, impact tasks and admin tasks.
  
  
• When many people think of marketing they just think of leads. But you need a really great story to market your product well and this is proven time and time again.
  
  

BEST MOMENTS

 “Ask your potential clients questions”

“It changes more than my underpants”

“Without each other we would be very much behind”

“How do we know the value of anything? We know the value of everything by comparing it to something else”

“Do you want to earn the least, or the most?”

[Business, mindset, entrepreneur, disruptors]

VALUABLE RESOURCES

https://robmoore.com/

bit.ly/Robsupporter  

https://robmoore.com/podbooks

 rob.team

ABOUT THE HOST

Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors”

“If you don't risk anything, you risk everything”

CONTACT METHOD

Rob’s official website: https://robmoore.com/

Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs

LinkedIn: https://uk.linkedin.com/in/robmoore1979

disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com