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    Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women Entrepreneurs

    Weekly show where my featured guests and I explore the financial and business challenges women face on the entrepreneurial journey to success. You'll hear them talk about the money side of their businesses in ways you've always wanted to know about, but wouldn't dare ask. They openly share their disappointments, failures, successes, and everything in-between as they grew sales ranging from 6 to 9 figures. Knowing where your business stands financially helps you make critical decisions with confidence. It's simply the best way to be sure you grow a business that fuels the life you want to live. 

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    Episodes (213)

    Beyond Borders, Beyond Limits: Patrice Mousseau's Journey to Global Success.

    Beyond Borders, Beyond Limits: Patrice Mousseau's Journey to Global Success.

    Patrice's journey serves as an inspiration for aspiring women entrepreneurs, showcasing the profound impact of blending passion, purpose, and strategic planning to build a successful and meaningful business.

    In this episode of Her CEO Journey, our host Christina Sjahli welcomes Patrice Mousseau, founder and CEO of Satya Organics, a company dedicated to creating effective and sustainable skincare products. 

    Patrice unfolds her inspiring journey from media personality to entrepreneur, driven by a personal need to find natural remedies for her daughter's eczema. She delves into Satya Organics' commitment to social good, building a diverse workforce, and navigating the dynamic world of international expansion.


    Key Takeaways:

    • From passion to purpose: Patrice's  journey underscores how personal experiences can ignite entrepreneurial ventures. 
    • Values-driven business: Satya Organics prioritizes quality, sustainability, and social responsibility, demonstrating that businesses can be profitable while making a positive impact.
    • Building a diverse team: Patrice emphasizes the importance of fostering an inclusive environment that empowers individuals from different backgrounds.
    • Going global: Expanding internationally comes with its own set of challenges, but Patrice believes it can be less daunting than expected by focusing on connecting with advisors and then finding the right partners and aligning with your values.
    • Strategic growth: Patrice's experience showcases the importance of a balanced and thoughtful approach to financial strategy, utilizing various resources to achieve sustainable growth.


    Episode Highlights

    • [04:33] Patrice's journey from media personality to founder of Satya Organics.
    • [08:14] Cultivating a business culture centered on purpose, values and sustainability.
    • [10:14] Evolution of the product and packaging always at service of community and environment.
    • [14:19] Sourcing simple and high quality is the key.
    • [17:50] Prioritizing opportunities that align with your values while letting go of those that don't. 
    • [21:32] The crucial role of advisors in business international expansion growth.
    • [24:51] Top recommendation: work on your margin for healthy finances
    • [30:20] Partnering with suppliers that align with the mission and values.
    • [33:10] Patrice's proudest moment on her impact journey.
    • [36:50] Returning to the community to drive innovation. 


    Resources

    • To learn more about their products and mission visit Satya Organic’s Instagram   and Website
    • Connect with Patrice Mousseau on LinkedIn 
    • Connect with Christina Sjahli on LinkedIn 
    • Explore Profit Reimagined and discover how you can turn purpose into profit: Website and  LinkedIn


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    Sustainable Growth: Deebee's Organics' Path to International Markets

    Sustainable Growth: Deebee's Organics' Path to International Markets

    Dionne Laslo-Baker, the founder and CEO of Deebee’s Organics, is a fellow certified B Corp dedicated to revolutionizing snacks. With a background in medical science and as a mother, she embarked on a mission to provide organic, flavorful, and nutritious snacks for families.

    In this episode, Dionne delves into the highs and lows of growing a business from scratch. She offers valuable insights into overcoming regulatory hurdles, embracing cultural diversity, and the pivotal role of advisors in business expansion.

    But what truly sets Dionne's story apart is her unwavering commitment to a purpose-driven culture and sustainable business practices, which has not only propelled Deebee’s Organics to international success but also made a lasting impact on the industry.

    Tune in to this episode of Her CEO Journey to discover more about Dionne’s path to building a sustainable global enterprise while staying true to her core values.

    Here's what you'll discover:

    • Learn how advisors can influence your business in the long term and where to find the ones you need.
    • Explore the importance of fostering a purpose-driven culture in your business and how it can mitigate risks.
    • Discover strategies for managing your business on a global scale, especially when dealing with foreign markets.

    Episode Highlights

    • [02:36] Dionne Laslo-Baker’s CEO Journey
    • [06:42] Creating a Culture
    • [12:14] From Science to Snacks to Scale
    • [16:17] The Critical Role of Advisors in Business
    • [23:12] Focusing on One Market
    • [28:23] Supplier Diversity
    • [34:59] Differing Challenges at Different Levels of Success
    • [38:26] Dionne’s Proudest Moment On Her Impact Journey

    Resources

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    Inside Export Development Canada Mission for Global Trade with Amanda Klucowicz

    Inside Export Development Canada Mission for Global Trade with Amanda Klucowicz

    Amanda Klucowicz serves as a Senior Relationship Manager at Export Development Canada. She is dedicated to helping Canadian businesses break into international markets. With EDC's tailored tools and solutions, navigating global waters becomes more manageable, ensuring not only profitability but also the long-term security of your company.

    In this episode, Amanda delves into crucial topics such as EDC's criteria for Canadian companies, the customized solutions they offer, and essential preparations for business owners venturing into international markets. 

    Customized solutions are especially vital for businesses committed to social impact or seeking B Corp certification, as their challenges often differ significantly from traditional businesses.

    Join us on Her CEO Journey to explore EDC's strategies for global market entry.

    Here's what you'll discover:

    • Discover how EDC tailors assistance specifically for your Canadian business.
    • Prepare effectively for partnering with EDC to enter international markets.
    • Explore which of EDC's solution buckets is the right fit for you.

    Episode Highlights

    • [02:20]Amanda Klucowicz’ Journey
    • [05:21] What EDC Does for Canadian Businesses
    • [09:10] The EDC Experience
    • [12:59] EDC’s Solutions
    • [24:08] What a Business Should Know Before Approaching EDC
    • [33:58] International Business: It’s Possible

    Resources

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    Navigating International Business Contracts with Ashlee Froese

    Navigating International Business Contracts with Ashlee Froese

    Meet Ashlee Froese, the driving force behind Froese Law, serving as its Founder and CEO. Leading this cross-border legal firm, Ashlee adeptly steers through diverse industries, specializing in key areas like branding, corporate, and commercial law.

    Ashlee embarked on her legal journey with a clear mission: to empower clients with comprehensive information for informed business decisions and to demystify the legal space, making it accessible to a broader audience.

    In this episode of Her CEO Journey, Ashlee Froese delves into the intricacies of contract writing for international business. While local contracts might seem straightforward with all parties governed by local laws, the international landscape introduces complexities such as:

    • Which laws apply? 
    • How does culture come into play? 
    • Does ethical approach vary between countries?

    Join us in this episode of Her CEO Journey to learn the nuances behind contract writing on the international stage.

    Here's what you'll discover:

    • Learn the essential elements that go into writing contracts for international business.
    • Discover the several factors a company must contemplate before venturing onto the global stage.
    • Understand the nuanced approach required for negotiations and drafting a business contract with international counterparts.

    Episode Highlights

    • [03:01] Ashlee Froese's CEO Journey
    • [08:18] Fundamental Requirements for International Operations
    • [12:53] Nuances in Domestic Vs International Contracts
    • [17:09] Talking Strategy With Clients
    • [18:24] The Cultural Component
    • [19:55] Protecting Client Interests
    • [25:22] International Considerations for B Corps
    • [29:49] The Strategy Behind Contract Writing
    • [33:40] Negotiating From Step One

    Resources

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    Scaling your Business Into Global Markets with Chief Trade Commissioner, Sara Wilshaw

    Scaling your Business Into Global Markets with Chief Trade Commissioner, Sara Wilshaw

    Navigating the global landscape is crucial for Canadian businesses due to the country's relatively small population — which means that most of your customers and clients are outside the country.

    In this episode, Sara Wilshaw, Chief Trade Commissioner at Global Affairs Canada, shares her expertise in guiding local companies towards international success. She sheds light on leveraging the Trade Commission Service for market entry beyond Canada.

    Whether you're a Canadian or international company, Sara's insights in this Her CEO Journey episode offer valuable guidance for those venturing into international business.

    Tune in to discover key considerations for companies transitioning from local to global markets.

    3 reasons why you should listen to the full episode:

    • Gain insights into the role of Canada's Trade Commission Service in supporting international business.
    • Understand what your company needs to know before entering markets abroad.
    • Explore the specific challenges faced by women-owned businesses when operating globally.

    Episode Highlights

    • [03:37] Sara Wilshaw's Journey to Becoming Chief Trade Commissioner
    • [07:34] Taking Businesses to the International Stage
    • [11:16] What the Trade Commission Does to Support Businesses
    • [15:04] Entering the International Market
    • [18:34] Challenges Women-Owned Businesses Face When Going International
    • [21:01] Going International: A Walkthrough
    • [27:26] Becoming an International Business
    • [28:53] Diversification and Inclusion
    • [34:50] The Story of WaterShed Monitoring

    Resources

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    Impactful Transactions: Aligning Profit with Purpose with Shizuka Buckley

    Impactful Transactions: Aligning Profit with Purpose with Shizuka Buckley

    Ever wondered where your money really goes?

    As a purpose-driven business, you do your best to put your money toward your mission and the world you envision. But every business relies on money, and that involves systems, like processing fees.

    A virtual CFO can help track every cent of your business's finances. You might be surprised to find a significant percentage going to something as ordinary as processing fees.

    That's where Shizuka Buckley of Giv Local steps in. Processing fees are okay—they're crucial in today's business world. But Shizuka turns those fees into a force for good in her communities.

    Join us in this episode to learn more about what goes on in payment processing and how Shizuka is changing it for the better!

    3 reasons why you should listen to the full episode:

    • Find inspiration in Shizuka’s drive to create a payment company that works not for profit, but for the mission.
    • Learn how to overcome the challenges inherent to running a nonprofit.
    • Clarify the opacity surrounding payment processing — and what that means for your business.

    Episode Highlights

    • [02:40] Shizuka’s CEO Journey
    • [06:48] The Muddiness Of Payment Processing
    • [10:42] What Sets Giv Local Apart
    • [15:50] The Challenges Of Doing Things Differently
    • [18:43] How Giv Local Works
    • [21:03] Growing Giv Local

    Resources

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    Beyond Profits MZ Made’s Handwoven Fashion Revolution

    Beyond Profits MZ Made’s Handwoven Fashion Revolution

    In many companies, the main goal is to maximize profits, often overlooking the needs of people and the environment. But that's neither sustainable nor ethical. 

    Liz Rojic experienced this in the fashion industry and bravely decided to challenge the norm. With MZ Made, she crafted a business model that prioritizes mutually beneficial relationships for both the company and its artisans. 

    As entrepreneurs, our focus should be on creating a positive impact rather than just chasing the highest profits.

    In this episode of Her CEO Journey, Liz shares her experiences in building a company grounded in humanism. 

    She emphasizes the importance of adhering to core principles, even in the face of challenges. 

    Join us to gain insights into the significance of cultural values in products, the concept of slow fashion, and how to establish a company that truly embodies its values.

    3 reasons why you should listen to the full episode:

    • Learn what it takes to create a humanist company that puts people and the planet ahead of profit.
    • Find inspiration in Liz’s journey of creating a slow fashion brand founded on the principles of fair trade.
    • Discover the kind of funding that’s best for small businesses for good.

    Episode Highlights

    • [03:21] Liz Rojic's CEO Journey
    • [07:58] A Question of Practicality
    • [15:10] Putting Profit Last in a Labour of Love
    • [19:10] Keeping Principles First
    • [20:42] Funding That Fits Your Values
    • [26:39] Rooted in Justice and Fair Trade
    • [28:43] The Living Wage As A Human Right
    • [30:48] How to Price For The People

    Resources

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    Giving the Gift of Zero Waste this Holiday Season with Allisha Heidt

    Giving the Gift of Zero Waste this Holiday Season with Allisha Heidt

    In a world filled with plastic and single-use packaging, how can we reduce our impact on the environment? 

    We often purchase, use, and discard products daily, but the zero-waste movement encourages both consumers and business owners to be more environmentally responsible.This reflects the values that Allisha Heidts aimed to promote when she founded Chickpeace, a zero-waste refillery. 

    This holiday season, join our special holiday series on Her CEO Journey to embrace mindful gift-giving. Discover how to embark on your zero-waste journey and integrate these important principles into your business with Allisha. 

    From your daily essentials to the gifts you purchase during this season of giving, let's make more responsible choices that benefit the world. 

    Join us in this episode to explore how you can incorporate zero waste and sustainability into your business this upcoming holiday season!

    3 reasons why you should listen to the full episode:

    • Be inspired by Allisha’s journey and her passion for sustainability and the zero-waste movement.
    • Learn how to bring sustainable values into how you run your business and grow revenue.
    • Become a more responsible and conscious shopper every day, especially this holiday season.

    Episode Highlights

    • [03:13] Building a Business With Values: Allisha’s Journey
    • [08:03] Sustainability in the Pandemic: The Beginnings of Chickpeace
    • [12:10] Sustainable Shopping Online
    • [13:50] How Chickpeace Chooses Their Products
    • [16:50] Filling the Gaps in the Community With Chickpeace
    • [21:19] Building a Business That Profits and Cares
    • [26:21] Making the Journey Towards Zero Waste
    • [34:45] Conscious Gift Shopping with Zero Waste
    • [38:05] Allisha’s Proudest Business Moment

    Resources

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    Financial Planning for Impact: Living Wage Podcast Series Wrap-up

    Financial Planning for Impact: Living Wage Podcast Series Wrap-up

    Every founder has a team behind them, working together to make the whole business successful. If you're a business owner, you care not only about growing your company but also about your employees' well-being. This includes making sure they earn a living wage and have the support they need. But to make such a big change, you must first ensure your business is prepared. That's where financial planning comes in, a crucial part of building a sustainable business.

    Over the past four episodes, the Living Wage Series has showcased conversations with remarkable women in business, delving into the implementation of living wages. As we conclude this series, our host, Christina Sjahli, reflects on the valuable insights and experiences shared by each guest. She also emphasizes a critical aspect — the significance of financial planning. As a CFO, Christina breaks down the essential steps in financial planning that empower you to make significant changes like introducing a living wage.

    If you're keen to ensure your business is ready to start the journey towards a living wage, join Christina in this last episode of the Living Wage Podcast Series.

    3 reasons why you should listen to the full episode:

    • Recall meaningful insights from the past four episodes of the Living Wage Series.
    • Understand the importance of financial planning as a business owner.
    • Follow the steps of financial planning to make sure you’re ready to implement a living wage or make any big change in your business.

    Episode Highlights

    • [00:00] Looking Back At The Living Wage Series Episodes 
    • [03:10] Series Highlight: The Role Of Financial Planning in Implementing Living Wages
    • [04:09] Step 1: Understand Your Overall Business Financial Health
    • [05:56] Step 2: Perform Costing Exercise
    • [06:55] Step 3: Evaluate Your Pricing
    • [07:49] Step 4: Prepare a Financial Forecast
    • [08:58] Step 5: Prepare a What-If Analysis

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    Boldr: Ethical Innovators in a BPO Industry with Mari Parker

    Boldr: Ethical Innovators in a BPO Industry with Mari Parker

    Creating positive change sounds like a good idea — and one effective way to achieve it within your company is by implementing a living wage. However, like any worthwhile endeavor, it requires careful planning. Good intentions are a starting point, but thoughtless action can lead to unintended consequences.

    In the fourth episode of our Living Wage series, we delve into Mari Parker's experiences as the COO of Boldr, where they raised baseline pay to a living wage. We've discussed the importance of living wages for ethical business owners; now, let's explore the implementation process.

    Providing a living wage shouldn't jeopardize your business. In fact, it can enhance your company's sustainability if integrated effectively. Join us to discover how your business can make this transition.

    3 reasons why you should listen to the full episode:

    • Create sustainable change in your business that can continue to evolve and meet the challenges of the times.
    • Gain insights into designing an ethical methodology for implementing living wages and new business models.
    • Don’t let setbacks deter you from being a positive force in the world — discover how Boldr used a huge setback as a learning opportunity for the company and its teams.

    Episode Highlights

    • [03:13] Mari Parker's Roundabout Journey
    • [10:27] Why Boldr is a Better BPO
    • [14:41] What You Need for Sustainable Change
    • [20:20] Differentiating Living Wages and Fair Compensation
    • [27:13] Operating with Transparency
    • [33:49] Absorbing the Impact of Change
    • [38:05] How to Implement Living Wages

    Resources

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    Turning Fast Fashion into Fair Fashion with Joanna Maiden

    Turning Fast Fashion into Fair Fashion with Joanna Maiden

    At the heart of ethical employment lies our commitment to providing fair compensation to our workers. By fair, we mean more than just meeting the minimum wage. We're dedicated to offering living wages, enabling our employees to lead financially stable lives, free from undue financial stress. This extends beyond wages; it encompasses essential aspects such as healthcare and family well-being. 

    But our responsibility as ethical employers doesn't end when our workers retire from our company. We don't treat our employees as mere tools, used and then discarded when they no longer directly contribute to profits.

    In our ongoing Living Wage series, we delve into two critical aspects: ethical labour practices and pension support for our valued workers. Joining us in the third episode is Joanna Maiden from SOKO Kenya, who shares her journey of establishing an ethical clothing manufacturing company in Kenya. She went beyond addressing labour and wage concerns; she made sure her people were looked after even during challenging financial times.

    Join us now on this journey towards ethical employment practices. By doing so, your business can not only thrive financially but also uphold ethical values every step of the way.

    3 reasons why you should listen to the full episode:

    • Embrace the Courage: Pensions may seem like an additional expense for businesses, but discover why they're an investment well-deserving of your attention.
    • Unlock Valuable Insights: Explore Joanna's journey as she navigated the path to guarantee fair compensation for her employees, not just during their employment but even beyond. Sometimes, it starts even before they become part of the team!
    • Sustain the Ethical Revolution: The definition of an 'ethical employer' continually evolves as we encounter fresh challenges in the modern working world. Stay informed and be part of the ongoing revolution in ethical employment practices.

    Episode Highlights

    • [03:34] The Effect of a Teacher: Joanna’s CEO Journey
    • [09:11] Transparency in the Fashion Industry
    • [12:04] Limiting Consumption — The Hows and Whys
    • [14:19] Addressing Labour Issues in the Fashion Industry
    • [20:14] How to Be an Ethical Employer
    • [37:11] Continued Support for Workers

    Resources

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    Decoding Pay Equity with Maiya Holliday

    Decoding Pay Equity with Maiya Holliday

    Success in business is a complex recipe, unique to each company and influenced by various factors. Similarly, the path to fair compensation isn't a one-size-fits-all equation. While numerous websites provide data on what constitutes a fair living wage, they often fail to consider an individual's specific needs and circumstances. The question of what truly defines a living wage demands a deep dive into the data.

    Our journey into the Living Wage Movement continues as we explore the concept of pay equity. In the second episode of this series, we sit down with Maiya Holliday to understand her innovative approach to ensuring a living wage through pay equity. Unlike a rigid, standardized pay system, Mangrove carefully considers several factors related to each employee's unique needs and situation.

    Discover how, as an employer, you can use the principles of pay equity to ensure that every member of your team receives compensation that empowers them, regardless of their location.

    3 reasons why you should listen to the full episode: 

    • Discover how to balance impact, success, sustainability, and a fair living wage within your company through the lens of pay equity.
    • Learn  from the insightful questions that Maiya had to explore and ask when addressing fair compensation in an impact-driven business.
    • Don't settle for the minimum — find out how your company can ensure a high quality of life for its people while maintaining excellent levels of success.

    Episode Highlights

    • [03:17] Maiya’s Journey from Self-Taught Coding to Mangrove
    • [11:44] How Mangrove Fits in the B Corp Framework
    • [15:03] Defining Pay Equity
    • [24:05] How Mangrove Created Pay Equity
    • [38:54] Answering the Question of Fair Pay
    • [44:29]Steps to Building a Sustainable Impact Business

    Resources

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    Pay That Matters: The Role of Living Wages

    Pay That Matters: The Role of Living Wages

    Creating meaningful impact as a business is more than just ensuring your customers receive the best services and products. It's also about creating a positive impact on the lives of your employees and the communities you serve. 

    One powerful way you can achieve this is by embracing the concept of a living wage. This transformative approach ensures that individuals can lead healthy lives, with access to basic needs like shelter and nutritious food. No longer will anyone struggle to make a living; a living wage paves the way for dignity and stability.

    Our journey into the Living Wage Movement begins here. We delve into what it truly means to implement a living wage and the profound effects it can have on your team. Joining us is Michelle Murray, the CEO of Living Wage For Us, in this inaugural episode.

    Michelle's insights shed light on the attainability of a living wage, dispelling any daunting myths. As time progresses, the benefits of this endeavor can become a reality for all.

    We firmly believe that a life of dignity should be the norm, not the exception. Gain a deeper understanding of the living wage as we explore its impact and consider becoming a part of this movement.

    3 reasons why you won't want to miss the full episode:

    • Transform your business, empower your employees, and uplift your community by embracing the living wage standard.
    • Don’t be daunted. Michelle guides you through the steps to initiate a living wage culture within your business.
    • Find out how financial planning is crucial in your journey towards having a living wage.

    Episode Highlights

    • [03:19] Michelle’s Winding Journey Towards Living Wage
    • [11:56] Defining Living Wage
    • [17:29] Steps Towards Achieving a Living Wage
    • [20:55] The Best Time to Start the Journey
    • [23:00] The Benefits of Living Wage
    • [26:44] The Gaps in the Living Wage Movement
    • [34:16] How Living Wage Contributes to the Sustainable Development Goals
    • [41:43] The Importance of Financial Planning in Achieving a Living Wage
    • [46:14] Working with Living Wage For US

    Resources

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    Women of Impact in Business: Highlights From 200 Episodes of Her CEO Journey

    Women of Impact in Business: Highlights From 200 Episodes of Her CEO Journey

    As a woman entrepreneur, you have the power to lead a profitable business that makes an impact. You'll hone your skills, take action and make authentic decisions that will put you on your own path to success. It may be a difficult journey ahead, but fortunately, the stories of successful women in business can guide your way. Take inspiration from the trailblazers who show you the possibilities of changing the world as a woman business owner. 

    Her CEO Journey Podcast tells these stories that inspire people on their own CEO journeys. In this episode, we celebrate 200 episodes of smart tips and exceptional guests on the show. Each episode shows you that it's possible to make a profit and make an impact at the same time. We look back at these interviews that truly inspired listeners and left us with new learnings and hope for a better world built by women in business.

    What’s your favourite episode? Join us in celebrating 200 episodes of women empowering women here on Her CEO Journey!

    3 reasons why you should listen to the full episode:

    • Remember what it means to grow slowly and build a business in Kresse Wesling’s journey.
    • Help create opportunities and empower other communities as a business owner with Fatima Alvarez
    • Listen again to Masami Sato's journey of helping businesses all around the world make an impact together.

    Episode Highlights

    • [00:04] Celebrating 200 Episodes of Her CEO Journey
    • [01:48] Episode Highlight: The Journey of Kresse Wesling 
    • [05:40] Episode Highlight: The Journey of Fatima Alvarez
    • [11:30] Episode Highlight: The Journey of Masami Sato

    Resources

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    Artisans as the Center of Community Economic Development - The Journey of Alicia Wallace

    Artisans as the Center of Community Economic Development - The Journey of Alicia Wallace

    Many businesses strive to create lasting social impact. To pursue this mission, you can invest in multiple endeavors and work with as many groups as you prefer. However, there’s one step you need to take for your efforts to truly matter. Listen to the people you want to serve; understand their needs.

    Alicia Wallace is the co-founder and COO of All Across Africa. She was driven to help people even before the organization's founding. By working with African families, they’ve created and refined a people-powered approach to enriching lives. And she’s joining us in this episode to share how they made this possible. Alicia also talks about the value of revenue and impact partners for social enterprises.

    Do you want to maximize your business’s potential and fulfill your purpose? Make sure you tune in to this episode to learn more!

    3 reasons why you should listen to the full episode:

    1. Discover the power of listening to make a significant impact.
    2. Learn about the importance of revenue generation for social enterprises.
    3. See the value of getting expert help to boost your impact.

    Episode Highlights

    • [03:05] The Origin Story of All Across Africa
    • [11:57] Building All Across Africa’s Cooperative Business Model
    • [20:54] The Operations of All Across Africa
    • [23:17] Working with Non-Public Benefit Corporations
    • [29:20] Growing Revenue, Expanding Impact
    • [33:33] The Cooperative Business Model & Impact Strategy
    • [42:43] Impact Strategy Creation & Impact Reporting
    • [46:47] Alicia’s Proudest Moment in Her Impact Journey

    Resources

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    Why Every Impact Counts - The Journey of Polina Pinchevsky

    Why Every Impact Counts - The Journey of Polina Pinchevsky

    How do you know if your company is creating the difference it wants to be in the world?

    There’s a powerful quote by Peter Drucker, “If you can’t measure it, you can’t improve it.” For a social impact business for whom the mission is paramount, knowing your impact is critical. Enter impact reporting: an impact report measures and tells your company’s story. It’s a powerful tool that can help grow several aspects of your company.

    In this episode, Polina Pinchevsky, CEO and co-founder of Unit of Impact, talks about what you can do when you keep track of the difference you’re making. She shares how she and her co-founders saw the need for an impact-reporting platform and founded Unit of Impact. Together, they make it easier for small businesses to measure their impact and understand what they can do to grow their profit and their impact.

    Curious about how you can keep track of the impact your business makes? Tune in to this episode to learn more.

    3 reasons why you should listen to the full episode:

    1. Discover creative ways to use your impact report
    2. Find an easier way to collect your data and track your impact with Unit of Impact
    3. Learn to focus and understand the difference you’re making with your impact report.

    Episode Highlights

    • [02:18] Polina’s Journey Into Social Impact Businesses
    • [10:08] The Value of Impact Reporting 
    • [13:42] Keeping Up With Data Collection
    • [15:19] How Unit of Impact Makes Impact Reports Easy  
    • [19:12] Different Aspects of Unit of Impact 
    • [27:57] Eight Steps to Creating Your Impact Report 
    • [32:16] Focusing Your Impact 
    • [38:01] The Future for Unit of Impact 

    Resources

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    Lifting the Vibe with Climate Impact Solutions - The Journey of Tesh Randall

    Lifting the Vibe with Climate Impact Solutions - The Journey of Tesh Randall

    What does it mean to be a climate-positive company? Is it easy to become one?

    Aiming for a goal that seems unclear — or even detrimental — is hard. Many business owners tend to focus on profit. They keep their company running, create a great product, and have excellent sales. Why focus on the environment when it eats into profits?

    But as companies, we can do more. And what's more: being an environmental solution doesn't cut into your profits — it increases them.

    In this episode, Tesh Randall of Raglan Food Co. is here to inspire you to take action and dream big. She talks about how her company became New Zealand’s first Carbon-Zero-certified yogurt company and is set to become Carbon Positive in the near future. She shares tips on how to start a carbon-zero company and what to take into consideration. She also shares how you can impact your people, community, and environment, while still making a profit.

    If you want to learn more about how you can make an impact with your business, tune in to this episode now!

    3 reasons why you should listen to the full episode:

    1. Learn how your business can become a Carbon-Zero Certified company, just like Raglan Food Co. 
    2. Realize the importance of finance and profits when creating an impactful business.
    3. Discover the journey of Tesh and Raglan Food Co. and learn from their insights and challenges. 

    Episode Highlights

    • [02:17] Tesh’s Journey to Raglan Food Co.  
    • [0:555] Businesses’ Responsibility to the Environment 
    • [07:39] What a Carbon-Zero Certified Business Looks Like
    • [11:53] What’s Next for Raglan Food Co.?  
    • [14:17] Raglan Food Co.’s Challenges 
    • [15:54] How the Finances Work 
    • [19:10] How Investors Affect the Business  
    • [23:56] What Tesh Learned  

    Resources

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    Be Part of the Climate Solution through Conscious Consumerism - The Journey of Cathryn Peirce

    Be Part of the Climate Solution through Conscious Consumerism - The Journey of Cathryn Peirce

    Your spending can change the world. How you spend your money makes a difference. Conscious consumerism, if done by enough people, can make huge leaps toward solving our current climate crisis.

    Businesses have the biggest impact on the climate, but consumers are the reasons behind their choices. We speak and vote with our wallets. Business-as-usual practices will persist if they see no benefit to change. Once they see consumers demand sustainability, the rest will follow. 

    In this episode, Cathryn Peirce dives into how something as everyday as our credit card transactions can change the world. As the co-founder and CEO of Carbon Zero Financial, she helps consumers realize the carbon footprint of their purchases and start taking action. Join us as Cathryn talks about Carbon Zero Financial's mission to simplify carbon-neutral living and make it the new standard.

    If you want to learn more about reducing your carbon footprint with your purchases, tune in to this episode now!

    3 reasons why you should listen to the full episode:

    1. Learn how your purchases and transactions can be the solution to climate change. 
    2. Find out how we can change consumption habits towards sustainable alternatives. 
    3. Discover how Carbon Zero Financial works, improve your spending habits and link you to a sustainable marketplace. 

    Episode Highlights

    • [02:35] Cathryn’s Journey 
    • [04:16] Behavior Change and Carbon Zero Financial  
    • [05:33] The Power of Your Spend and Carbon Zero Financial 
    • [08:25] Carbon Zero for Small Businesses 
    • [11:22] What is Carbon Sequestration 
    • [14:29] How to Think About Carbon Impact 
    • [15:43] Change is Possible 
    • [18:57] How Carbon Zero Financial Works 
    • [22:54] Cathryn’s Reminder

    Resources

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    Tradewater: Erasing the World’s Carbon Footprint Together - The Journey of Jenny Morgan

    Tradewater: Erasing the World’s Carbon Footprint Together - The Journey of Jenny Morgan

    All business owners and humans living on the planet make an environmental impact. When the planet faces problems like climate change, we are also affected. It's up to us to be aware of the planet's struggles we face today and be part of an environmental solution.

    In this episode of Her CEO Journey, we invited Jenny Morgan, Market Development Manager of Tradewater, to share their solutions to the climate crisis. She talks about how they reduce the world's carbon footprint. Jenny also explains what small and big businesses can do to reduce their carbon emissions and how we can work together to make a positive impact.

    If you want to discover how you can do your part in helping save the planet, join us in our conversation with Jenny.

    3 reasons why you should listen to the full episode:

    1. Understand why climate risks threaten profitability.
    2. Learn how a business can determine its emissions and go carbon neutral — or even carbon negative!
    3. Discover how any business can contribute to an environmental solution to the climate crisis.

    Episode Highlights

    • [02:20] Jenny’s Journey to Make Impact With Tradewater
    • [05:05] Tradewater’s Immediate and Impactful Solutions
    • [11:22] How Businesses Can Make an Environmental Impact
    • [13:29] The Pros and Cons of Carbon Financing
    • [16:22] Going Beyond in Reducing Carbon Emissions
    • [19:36] Working With Tradewater
    • [23:23] B Corporations for Climate Impact and Awareness
    • [27:30] The Challenges in Making an Environmental Impact

    Resources

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    Beauty Products and Packaging Re-imagined - The Journey of Jo Chidley

    Beauty Products and Packaging Re-imagined - The Journey of Jo Chidley

    Do you know what's in your beauty products? You may think of the active ingredients and their effectiveness in your beauty routine. Do you ever think about whether they have microplastics in them and how your packaging is most likely single-use?

    Most people think plastics are limited to things we can see — from plastic bags to plastic bottles. The truth is that microplastics are everywhere in the beauty industry. For example, nylon is often used to make products feel smoother.

    In this episode, Jo Chidley shares her journey to reduce plastics in the beauty industry through Beauty Kitchen and Re. She shares that 95% of beauty packaging is single-use — and most of them never get recycled. Faced with this problem, she created Re, a reuse packaging infrastructure supporting Beauty Kitchen and other beauty brands.

    If you want to learn more about how to reimagine the beauty industry and how you can start applying a circular economy concept to your business, tune in to this episode now!

    3 reasons why you should listen to the full episode:

    1. Discover how the beauty industry uses plastics not just for their packaging but also as beauty product ingredients. 
    2. Learn how Beauty Kitchen and Re are changing the standards in the beauty industry by using sustainable materials and the circular economy concept. 
    3. Understand how reuse is the future of packaging and how your business can apply the concept. 

    Episode Highlights

    • [02:35] Introducing Jo and Beauty Kitchen 
    • [05:55] How Big Businesses Work 
    • [08:33] How to Make Sustainability Part of Your Business 
    • [11:04] What are Microplastics? 
    • [14:31] Rethinking Beauty Packaging 
    • [21:26] The Beauty of Reuse 
    • [24:54] Transition to Reuse Packaging 
    • [29:08] How Business can Apply a Reuse Model 
    • [31:15] BCorps vs Cradle to Cradle 
    • [33:36] The Importance of Certification 

    Resources

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