Operation Agency Freedom - The #1 Podcast for Digital Agency Owners in North America

Hey Dude! In today's episode of Operation Agency Freedom, we're diving into the essential steps for a proper employee onboarding process. I'm going to walk you through the ten crucial elements you need to include when bringing on a new team member, from preparation and warm welcomes to training, check-ins, and social interaction.

Missing any one of these steps could cost you time and money, and leave your new hire feeling out of place and unprepared. So, I'm breaking down each step and sharing some personal insights and experiences to help you put together a killer onboarding process for your agency. 

Don't miss out on this valuable advice that will set your team up for success and make your agency a great place to work. Tune in and take notes, because we're about to get your employee onboarding process in tip-top shape!

Discussion Points:

00:00 Intro

06:01 Introduce new hires.

09:07 Review job responsibilities and expectations.

12:22 Mentorship, training and regular check-ins.

13:59 Clear performance expectations.

19:38 Outro

Resources:

• Connect with DUDE on the following social channels

• Facebook / dudeagency

• Instagram / dudeagency.io 

• Visit our YouTube channel / @dudeagency2093

• Check out our website and see how we can help you run a profitable agency https://bit.ly/3RPh4Zn 

In today's episode of Operation Agency Freedom, we have a VERY special guest, Oyuki Gallegos, who is an expert in agency finances and happens to be my wife. With nearly 20 years of experience in bookkeeping and accounting, Oyuki shares invaluable insights on agency finances, best practices, and common mistakes made by agency owners.

The episode covers the concept of profitability per client, emphasizing the importance of tracking the cost of goods sold and ensuring a healthy margin on each client. Oyuki breaks down the essential financial reports that agencies should be doing on a regular basis, such as capacity and cash flow. She emphasizes the significance of maintaining a sound financial practice, even if it's uncomfortable, and stresses the need for agency owners to stay on top of their numbers and cash flow.

Join us as Oyuki shares her wisdom and practical tips to help understand and improve YOUR agency finances, ultimately leading to a more profitable and sustainable business. So, if you're ready to gain practical advice on managing your agency's finances, you don't want to miss this episode!

Discussion Points:

00:00 Intro. 

06:19 Track profitability per client for business success.

10:10 Keep cost of goods to 30-35%.

13:03 Understanding business finances = profitability and sustainability.

16:32 Improving efficiency, raising prices, making tough decisions.

20:02 80% productivity value.

27:56 Outro.

Resources:

• Connect with DUDE on the following social channels

• Facebook / dudeagency

• Instagram / dudeagency.io 

• Visit our YouTube channel / @dudeagency2093

• Check out our website and see how we can help you run a profitable agency https://bit.ly/3RPh4Zn 

Are you aware of how much more money you could be making by just keeping your clients happy? Well, in today's episode of Operation Agency Freedom, I will be breaking down the EXACT formula to determine how your churn rate impacts your income!

Let's dive into the importance of client retention in the agency business model together and I'll share with you this very simple formula to calculate the lifetime customer value based on your churn rate. The significance of maintaining a low churn rate is much greater than you might think, so today I'm giving you practical tips on how to achieve this, including hitting deadlines, delivering results, and building trust with clients.

In this episode I offer you valuable insights into managing client retention and its direct impact on your agency's profitability. If you're looking to boost your agency's financial health through improved client retention, this episode is a must-listen!

Discussion Points:

00:00 Intro.

03:52 Maintain 3% monthly churn for business success.

07:12 Questioning popular assumptions, discovering an important formula.

12:49 Frequent communication, trust, deliver results for clients.

13:35 Control churn rate, improve retention, increase profits.

15:50 Outro.

Resources: 

• Connect with DUDE on the following social channels

• Facebook / dudeagency

• Instagram / dudeagency.io

• Visit our YouTube channel / @dudeagency2093

• Check out our website and see how we can help you run a profitable agency https://bit.ly/3RPh4Zn 

Hey there, dudes! In today's episode of Operation Agency Freedom, we're diving into the nitty-gritty of agency finance. I know, it might not sound like the most thrilling topic, but trust me, it is the most important financial metric when it comes to growing your agency's profitability.

When growing a marketing agency, the first thing that we do is we look at the numbers. And the most important metric that I've seen is cost of goods sold - the ultimate metric that I swear by for evaluating a marketing agency's financial health. So I will be dissecting the concept of cost of goods sold to its ideal percentage and the common culprits behind inflated costs.

I will also be giving you some really good advice on how to make small, sustainable improvements to your cost of goods sold without causing chaos in your agency. This way, you'll be well on your way to a healthy and profitable business.

So, if you're keen to boost your agency's financial know-how and take tangible steps towards greater profitability, this episode is exactly what you're looking for! Tune in, absorb all those pro tips, and get ready to SCALE your agency. Cheers to your agency's financial success!

Discussion Points:

00:00 Intro.
03:32 The importance to focus on cost of goods sold.
09:31 High costs due to inefficient business practices.
10:34 Maximize financial efficiency, reassign resources strategically.
14:11 Outro.

Resources: 

• Connect with DUDE on the following social channels

• Facebook / dudeagency

• Instagram / dudeagency.io

• Visit our YouTube channel / @dudeagency2093

• Check out our website and see how we can help you run a profitable agency https://bit.ly/3RPh4Zn 

Hey there, Dudes! Brace yourselves for an enlightening chat with Josh Crouch from Relentless Digital, who's dropping by to share his incredible growth secrets that can transform how you navigate client relations and team training in today's episode.

Josh reveals how he's balancing high-quality with high-value clients; it's like a tightrope walk over grand canyons of client churn – thrilling, right? Curious about discipline and strategy in business? Josh swears by EOS and coaching to squash those blind spots!

And training isn't just a 'nice-to-have'; it's a cornerstone at Relentless Digital. Josh even tosses in his must-read – "The Dream Manager" to kinda be the Yoda for your team's dreams and goals. Oh, and for a dose of motivation, you've gotta hear how Josh slays the negativity with a positive environment at work.

Plus, he's a firm believer in empowering employees to own their mistakes – kind of like how you taught your kids to ride a bike, remember? So, if you're itching to connect with a guy who's mastered the chill of HVAC and the heat of digital marketing – or if chatting about life, art, and business tickles your fancy – Josh is just a Facebook message away.

Get ready for a session that will keep your mind jogging, your notes long, and your heart full. Josh doesn't just run an agency; he's building a close-knit team that thrives remotely, celebrating wins virtually like they're high-fiving in person.

Don't forget to hit that subscribe button and share this episode with someone who needs a dash of agency enlightenment. Catch more of our episodes and connect with us on social media for more behind-the-scenes action. Now, let's get into it, shall we? 🎧

Discussion Points:

00:00 Intro

07:44 HVAC experiences shaped quick customer response focus.

11:16 Recognizing discipline in martial arts and HVAC.

13:36 HVAC background drives development of new techs.

17:53 Listeners impressed by consistency and discipline.

23:07 Consistent CSM knowledge, commitment to gym routine.

26:29 Showing care and empathy in job context.

27:37 Recognizing personal issues can impact workplace performance.

31:42 Schedule goals to achieve success and growth.

35:29 Business owners should delegate to reduce stress.

37:56 Outro

Resources: 

• Connect with DUDE on the following social channels

• Facebook / dudeagency

• Instagram / dudeagency.io

• Visit our YouTube channel / @dudeagency2093

• Check out our website and see how we can help you run a profitable agency https://bit.ly/3RPh4Zn 

Welcome back, DUDES! Chris here, and in today's episode of  #OperationAgencyFreedom I go into detail about a powerful strategy of decision-making that you should be implementing within your agency. The focus is clear: making decisions based on identifying the team member with the highest probability of holding the key to the right answer. Let me tell you how Ray Dalio's book, "Principles," has inspired me and the transformative impact this approach can have on your agency's success.

Learn how to identify who on your team has the best probability of having the right answer and why it shouldn't always be you as the owner. Discover the importance of hiring for diversity and creating a leadership team that can handle problem-solving without solely relying on you. Get ready to transform your agency and set it up for growth and success. Don't miss this episode!

Discussion Points:

00:00 Intro

04:32 Develop a leadership team, seek others' input.

06:46 Diversity crucial for solving unforeseen problems.

10:00 Outro

Resources: 

• Connect with DUDE on the following social channels

• Facebook / dudeagency

• Instagram / dudeagency.io

• Visit our YouTube channel / @dudeagency2093

• Check out our website and see how we can help you run a profitable agency https://bit.ly/3RPh4Zn 

Hey DUDES! In today’s episode of Operation Agency Freedom, we're diving deep into the world of regional agency marketing as a niche, with the man himself, Nick Ponte!

Nick hails from the beautiful shores of Maui and he's here to drop some serious knowledge bombs on building a successful agency by tapping into the culture and heartbeat of your local community. We're peeling back the layers of the agency onion and getting real about what works, what doesn't, and how to laugh in the face of adversity - like a business ninja!

But hold up, it's not just about riding the waves in Hawaii. This chat also uncovers the risks of putting all your eggs in one niche basket. We're talking about an agency that kissed goodbye to paradise because of COVID-19. Yet, our guy Nick stood strong, showing us how being a resourceful generalist can help you pivot like a pro when times get tough.

And if that’s not enough, get this - we're also talking about old-school print advertising. Think it's dead? Think again! Nick's strategies for client acquisition using print could just be your golden ticket to a local agency jackpot.

Wanna stay ahead of the AI wave in graphic design and advertising? We touch on that too! Plus, hear a heartwarming tale of a Mississippi agency that’s making big splashes by mixing videos with marketing packages. Growth from $1 mil to possibly $5 mil? Yes, please!

By the end of this chat, you'll be stoked to connect with Nick for more collabs and insights. So grab your board - or just a pen and pad - and let's ride this wave together! If you're ready to turn local peculiarities into your superpower and make bank while you're at it, then you gotta tune in. Trust me, you don't want to miss this vibe. See ya in the episode! 🌊🤙

Discussion Points

00:00 Intro

03:32 Discovered talent for digital marketing, potential income.

07:16 Collaboration, information gaps, and sharing experiences.

11:14 Challenges and advantages of starting a business.

14:51 Struggle with niche in business and revenue.

20:18 First official SWOT analysis.

23:42 Create agency in non-urban areas for success.

30:07 Sell ad space for $500, reach 10,000 homes.

33:48 Perceived risk of intangible vs tangible advertising. 

36:44 Nick emphasized local agency niche with AI.

38:16 Outro

Resources: 

• Connect with DUDE on the following social channels

• Facebook / dudeagency

• Instagram / dudeagency.io

• Visit our YouTube channel / @dudeagency2093

• Check out our website and see how we can help you run a profitable agency https://bit.ly/3RPh4Zn 

Hey, DUDES! Today's episode of Operation Agency Freedom is all about the crucial topic of employee readiness, particularly when it comes to hiring managers. We're going to walk you through four of the six readiness indicators to help you make informed decisions and avoid costly hiring mistakes. From evaluating current job performance to assessing core values, and even taking a look at the controversial aspect of checking a candidate's credit score, we've got it all covered.

If you're a business owner or part of a leadership team, this episode is a must-listen because hiring the wrong manager can set you back months, or even years. So, grab your favorite beverage, settle in, and let's dive into some game-changing insights that could save you a ton of time and headaches down the road! You won't want to miss out on this valuable discussion.

Discussion Points 

00:00 Intro

04:39 Challenges of management layers and employee readiness.

06:40 Assess new hires based on job performance.

12:02 Evaluating team members for managerial potential is key.

16:07 Promotion candidates should have solid credit history.

19:38 Outro

Resources:

• Connect with DUDE on the following social channels

• Facebook / dudeagency

• Instagram / dudeagency.io

• Visit our YouTube channel / @dudeagency2093

• Check out our website and see how we can help you run a profitable agency https://bit.ly/3RPh4Zn 

Feeling a bit curious about how AI's shaking up the agency world and the future of small agencies? You're in the right place, my friend.

This one's a goldmine - Kasim Aslam drops by to chat about the wild ride of selling his company, Solutions Eight, to an AI-backed titan. Get this - the journey was more about aligning with the universe than just cashing in big. And the best part? He's sticking around as the CEO.

We're gonna dive deep into how small agencies can stay afloat (spoiler: think nimble and AI-savvy) and why Kasim’s betting big on AI-driven services. We're also touching on how advancements are pumping up efficiency in everything from copywriting to event managing. 

But it ain't all rainbows - with AI stepping into jobs, we're hashing out the need for agencies (and all of us, really) to pivot and innovate or risk becoming space dust.

So, if your brain's itching for insights on navigating the agency cosmos with AI as your co-pilot, and you wanna hear how Kasim rocked a multi million deal, then buckle up, my friend; this episode's for you!

And hey, want to trail Kasim’s journey even after we sign off? Swing by his socials at @Kasamaslam. 

Discussion Points

00:00 Intro

04:46 Exciting plans to discuss marketing strategies.

08:36 Decided to sell, universe aligned, successful exit.

10:46 Market shift, leaving money, financial advice essential.

14:26 Google builds campaigns, manual intervention more effective.

18:32 Shifted to consulting to help agencies survive AI.

20:09 Attribution discrepancy requires human intervention for AI optimization.

26:24 AI improves processes, faster and more efficient.

29:07 Outro

Resources:

• Connect with DUDE on the following social channels

• Facebook / dudeagency

• Instagram / dudeagency.io

• Visit our YouTube channel / @dudeagency2093

• Check out our website and see how we can help you run a profitable agency https://dudeagency.io/

In today's episode, I'm taking a little break from my usual content to dive into the wonderful world of Ted Lasso. If you've never seen the show, you're missing out! I'll be discussing a particular scene from Ted Lasso and the valuable business lessons it holds for us. You'll witness a game of darts that leads to a profound exchange and a lesson in avoiding judgment and embracing curiosity.

I'll reveal how the scene teaches us to deal with difficult people in business and imparts leadership lessons. I will also explore the importance of being curious instead of judgmental, both in our professional and personal lives. Plus, I'll share ways this philosophy can impact your business practices and employee relations.

So whether you're a dedicated Ted Lasso fan or just looking for some lighthearted, yet insightful content, this episode is a must-watch. Join me as I break down the scene, extract those valuable business lessons, and have a bit of fun. Don't miss out on the wisdom and laughter. Stay tuned and enjoy the show!

Discussion Points:

00:00 Intro

05:15 Underestimated, but curious, not judgmental.

09:22 Be curious, don't judge, dive deeper.

13:12 Show empathy and avoid platitudes.

14:50 Outro

Resources:

• Connect with DUDE on the following social channels

• Facebook / dudeagency

• Instagram / dudeagency.io

• Visit our YouTube channel / @dudeagency2093

• Check out our website and see how we can help you run a profitable agency https://dudeagency.io/

Copyright Disclaimer under Section 107 of the copyright act 1976, allowance is made for fair use for purposes such as criticism, comment, news reporting, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. DISCLAIMER All rights reserved to the respective copyright owners.

Welcome back to another episode of Operation Agency Freedom! Today we're tackling a topic that hits close to home for every entrepreneur out there: why how you make your money matters more than how much you make.

Too often, we see the digital marketing world tainted by scammers who promise the moon and deliver nothing but disappointment. It's a tough landscape out there, and it's led to a serious trust issue in our industry. But I'm here to tell you that there's another way, a path defined by ethics, hard work, and true service to our clients. 

In this episode, we'll explore the crucial difference between making a quick buck through deceit and building a business that genuinely serves others and delivers on its promises. I'll share a deeply personal story, the lessons I learned from the time spent with a courageously battling family, and how these experiences have forever shaped my views on time, money, and legacy.

So, buckle up, as we discuss why making money the right way isn’t just better for business—it's better for your life and the world around you. It's time to take a stand for what you believe in, align your work with your values, and truly consider the legacy you're building for yourself. 

Discussion Points

00:00 Intro

05:08 Prioritize meaningful work over money-driven actions.

08:04 Distrust in industry due to unethical practices.

12:18 Money takes a backseat to family time.

18:28 Reflection on legacy and entrepreneur's impact.

20:56 Assess your business and legacy for change.

23:14 Outro

Resources:

Connect with DUDE on the following social channels

Facebook https://www.facebook.com/dudeagency

Instagram https://www.instagram.com/dudeagency.io/

TikTok https://www.tiktok.com/@dudeagency

Visit our YouTube channel https://www.youtube.com/channel/UCJxNhChWk1xlo3ZhkWtYnlw

 Check out our website and see how we can help you run a profitable agency https://dudeagency.io/

Get a hold of more podcast episodes through our website. You can also tune in and subscribe to Operation Agency Freedom on Apple Podcasts and Spotify.

Thank you for tuning in!

In Today's episode we've unlocked the secrets to epic growth with Austin Irabor of Netfly Digital. In just 18 months, Austin catapulted his agency's revenue from $30,000 to $530,000 per month by focusing on high-ticket legal clients. Austin's transformative journey proves that with the right relationships and a tailored digital marketing playbook, any agency can achieve freedom and scale.

Discussion Points

00:00 Intro 

06:30 Created game plans, launched agency, transitioned niches. 

08:28 Frustration with lower-budget clients, focus on elite.

15:37 Marketing and sales convergence. 

19:50 Outsourcing SEO work and content creation strategy.

21:36 Qualifying clients, ensuring duplicatable high-level service. 

23:53 Delegate tasks, hire experts, trust their abilities.

33:14 Outro

Resources:

Connect with DUDE on the following social channels

Facebook https://www.facebook.com/dudeagency

Instagram https://www.instagram.com/dudeagency.io/

TikTok https://www.tiktok.com/@dudeagency

Visit our YouTube channel https://www.youtube.com/channel/UCJxNhChWk1xlo3ZhkWtYnlw

 Check out our website and see how we can help you run a profitable agency https://dudeagency.io/

Get a hold of more podcast episodes through our website. You can also tune in and subscribe to Operation Agency Freedom on Apple Podcasts and Spotify.

Thank you for tuning in!

It's Chris here, and in today's episode of Operation Agency Freedom, we delved into the art of dealing with stubborn managers and leaders. Whether you're struggling to get through to a strong-willed manager or striving to enhance your own leadership skills, this episode is packed with valuable insights and strategies to empower you to navigate such situations effectively.

In this episode, I shared practical tips on how to engage with stubborn managers, fostering constructive dialogue, and guiding them to align with the best solutions. We unpacked the importance of asking the right questions, reviewing the bigger company goals, and connecting individual goals with the broader organizational objectives.

By nurturing an environment of open communication and empowering leaders to take ownership of the solutions, we can drive forward as a united team, ultimately elevating the performance and success of our agencies.

So, if you're ready to take your leadership skills to new heights and foster a culture of collaboration and innovation within your agency, this episode is a must-listen.

Discussion Points

00:00 Intro

03:58 Support, guide, ask questions, avoid personal attacks.

08:58 Use questions to guide, build confidence subtly.

11:53 Identifying lead pattern, improving tracking and communication.

15:57 Embrace diverse perspectives for effective team dynamics.

17:43 Outro

Resources: 

• Connect with DUDE on the following social channels 
• Facebook https://www.facebook.com/dudeagency
• Instagram https://www.instagram.com/dudeagency.io/
• TikTok https://www.tiktok.com/@dudeagency
• Visit our YouTube channel https://www.youtube.com/channel/UCJxNhChWk1xlo3ZhkWtYnlw
• Check out our website and see how we can help you run a profitable agency https://dudeagency.io/

Get a hold of more podcast episodes through our website. You can also tune in and subscribe to Operation Agency Freedom on Apple Podcasts and Spotify. Thank you for tuning in!

Welcome back to Operation Agency Freedom! Today I have the pleasure of interviewing Cliff Pollard, a branding expert with an intriguing journey. Without a conventional agency background, Cliff has cracked the branding code and shifted the paradigm in his business, Unlimited Fix.

Cliff shares his expertise on the importance of brand polish and how it reflects on the service provided by a company. We discuss the need for a discovery and strategy phase in branding, as well as the significance of having a proven process and measurable results.

But that's not all! Cliff also shares his journey from being an interactive designer to starting his own business, Unlimited Fix. We get a behind-the-scenes look at his experience working at different agencies and how those experiences shaped him as an entrepreneur.

Plus, we explore the unique dynamic of Cliff working with his spouse, who is the head of accounts in their agency. They share their insights on building a successful working relationship as a couple and balancing work and personal life.

So, whether you're an agency owner, a marketing professional, or simply curious about the agency world, you won't want to miss this engaging and insightful conversation. Grab your headphones and let's dive into this exciting interview on Operation Agency Freedom!

Discussion Points

00:00 Intro

03:19 Animation grind led to web design career.

11:25 Started with print, went digital, grew popular.

15:11 Companies change direction without communication, causing frustration.

18:29 The bigger picture.

21:24 Branding is crucial, don't overlook it

23:06 Aim to be transparent and adaptable.

28:36 Working with spouse

33:22 Connection, fights, bond, building life together.

37:17 Outro

Resources: 

• Connect with DUDE on the following social channels 
• Facebook https://www.facebook.com/dudeagency
• Instagram https://www.instagram.com/dudeagency.io/
• TikTok https://www.tiktok.com/@dudeagency
• Visit our YouTube channel https://www.youtube.com/channel/UCJxNhChWk1xlo3ZhkWtYnlw
• Check out our website and see how we can help you run a profitable agency https://dudeagency.io/

Get a hold of more podcast episodes through our website. You can also tune in and subscribe to Operation Agency Freedom on Apple Podcasts and Spotify. Thank you for tuning in!

Welcome back to Operation Agency Freedom! In today's episode, I dive deep into the highly debated topic of work-life balance. I explore the various perspectives and opinions swirling around social media and offer a unique take on finding your own definition of balance.

Whether you believe in the "hustle and grind" mentality or the need to prioritize relaxation and family time, this episode will challenge your thinking and provide insights on creating a fulfilling work-life balance as an entrepreneur.

Join me as I debunk the notion of a one-size-fits-all blueprint and discover how to navigate the ever-changing landscape of balancing work and personal life.

Get ready for an episode that will empower you to embrace your own version of work-life balance and find contentment in your journey. Let's dive in!

Discussion Points

00:00 Intro

05:38 Balancing work and family: a harsh critique.

09:54 Work-life balance is individual and ever-changing.

12:57 Observe, adapt, and respect others' choices.

14:25 Embrace individual work-life balance, be flexible.

15:44 Outro

Resources: 

• Connect with DUDE on the following social channels 
• Facebook https://www.facebook.com/dudeagency
• Instagram https://www.instagram.com/dudeagency.io/
• TikTok https://www.tiktok.com/@dudeagency
• Visit our YouTube channel https://www.youtube.com/channel/UCJxNhChWk1xlo3ZhkWtYnlw
• Check out our website and see how we can help you run a profitable agency https://dudeagency.io/

Get a hold of more podcast episodes through our website. You can also tune in and subscribe to Operation Agency Freedom on Apple Podcasts and Spotify. Thank you for tuning in!

Mike Brevick has fascinating insights on scaling an agency with a focus on retaining its unique values.

In this episode, I spoke with Mike about him transitioning from a one-man show to delegating and leading a team. We also discuss the significance of work-life balance, setting boundaries, and the importance of trust within a team.

Don't miss out as Mike sheds light on sticking to a plan amid pressures, hiring specialists instead of seeking unicorns, and empowering team members to excel in their roles. Mike brings a plethora of experience packed with challenges, success, and future plans in his agency, Cyberdogz.

Get on board as we unravel these and more in today's episode!

Discussion Points

00:00 Intro

05:43 Motivated by others, committed to taking action.

08:36 Stop overthinking, focus on one talent.

12:05 Decreased involvement, more trust; celebrating employee growth.

14:50 Transitioning from teams to solo work is challenging.

16:25 Maintaining a light-hearted and fun culture.

20:39 Don't let others' opinions affect your vision.

25:50 Balancing work and family is challenging.

30:32 Flexible work hours allow constant support.

33:48 Collaboration, connection, comfort, fun, balance, teamwork.

40:46 Jump, plan, risk, go, succeed, overcome fear

43:46 Outro

Resources: 

• Connect with DUDE on the following social channels 
• Facebook https://www.facebook.com/dudeagency
• Instagram https://www.instagram.com/dudeagency.io/
• TikTok https://www.tiktok.com/@dudeagency
• Visit our YouTube channel https://www.youtube.com/channel/UCJxNhChWk1xlo3ZhkWtYnlw
• Check out our website and see how we can help you run a profitable agency https://dudeagency.io/

Get a hold of more podcast episodes through our website. You can also tune in and subscribe to Operation Agency Freedom on Apple Podcasts and Spotify. Thank you for tuning in!

Discussing politics and divisive topics in the workplace are tricky since it can damage interpersonal relationships, create anger, divide people, and hurt the overall culture of your company. 

Externally, if you take a stand against something as a company you can risk losing customers who don’t agree with your viewpoints.  

I’m usually one to keep politics/religion/personal viewpoints out of business altogether, but every once in a while you have to take a stand for your team and for the cultural fabric of your company.  

In today's episode, I’m going to talk about when you need to take that stand and be willing to risk losing customers or team members because some things are just more important than business.  

So if you've ever wondered how you should handle different political convictions in your agency, or if you should discuss them at all, then this episode is for you!

Discussion Points:

00:00 Intro

02:34 Why Chris Doesn't Post about Politics on Social Media

03:31 Talk about Politics When Social Issues are Involved

05:25 Talk about Politics When it Conflicts with Your Core Values or the Company's Core Values

09:26 Final Thoughts

10:26 Outro

Resources: 

• Connect with DUDE on the following social channels 
• Facebook https://www.facebook.com/dudeagency
• Instagram https://www.instagram.com/dudeagency.io/
• Visit our YouTube channel https://www.youtube.com/channel/UCJxNhChWk1xlo3ZhkWtYnlw
• Check out our website and see how we can help you run a profitable agency https://dudeagency.io/
• Check out https://www.criteriacorp.com/ for their psychometric exams. 

Get a hold of more podcast episodes through our website. You can also tune in and subscribe to Operation Agency Freedom on Apple Podcasts and Spotify. Thank you for tuning in!

Figuring out how much to pay your team members can be challenging. But it's crucial to keep them happy and engaged with their work.

That's why I'm going to help you figure out whether you're paying your team members too much or too little in today's episode, so you can finally get it right.

What I'm going to share with you will help you avoid driving away your employees by underpaying them and going bankrupt by overpaying them. 

So if you want to learn the best tips I have for figuring out what to pay your team members to make sure everyone is happy and productive - all without breaking the bank, then this episode is for you!

Discussion Points:

00:00 Intro

05:01 Tip #1: Pay as Much as You Can

07:42 Tip #2: Make Sure to Have the Right People in Hiring Process

08:59 Tip #3: Be Clear About the Job Title

10:12 Tip #4: Tier The Pay

11:53 Tip #5: Add Performance Bonuses and Perks

12:54: Tip #6: Give Equity

13:43 Final Thoughts

15:51 Outro
 

Resources: 

• Connect with DUDE on the following social channels 
• Facebook https://www.facebook.com/dudeagency
• Instagram https://www.instagram.com/dudeagency.io/
• Visit our YouTube channel https://www.youtube.com/channel/UCJxNhChWk1xlo3ZhkWtYnlw
• Check out our website and see how we can help you run a profitable agency https://dudeagency.io/
• Check out https://www.criteriacorp.com/ for their psychometric exams. 

Get a hold of more podcast episodes through our website. You can also tune in and subscribe to Operation Agency Freedom on Apple Podcasts and Spotify. Thank you for tuning in!

Have you been wondering why you can’t get the most out of your team members?  

Or are your employees asking when they’ll be ready for that big promotion? 

Well the answer might be something a lot more straight forward than you originally thought…you need JOB DESCRIPTIONS! 

As someone who has seen first-hand how job descriptions can massively impact an agency's business growth, let me tell you one thing.

Job descriptions aren't just a bureaucratic hoop to jump through – they’re one of the essential tools you have to get the most out of your team.

And in today's episode, I'm going to talk more about why job descriptions are absolutely important in measuring whether a team member is successful in their role or not.

So if you're an agency owner who wants to hold your team members accountable and create a clear path for them to grow with your agency, then you need to listen to this episode!

Discussion Points:

00:00 Intro

03:24 Facts Over Feelings

06:39 Reward Your A-Players

07:28 How to Know Who's Your A-Players

09:20 Evaluate Your Team Members

11:01 Final Thoughts

11:50 Outro

Resources: 

• Connect with DUDE on the following social channels 
• Facebook https://www.facebook.com/dudeagency
• Instagram https://www.instagram.com/dudeagency.io/
• Visit our YouTube channel https://www.youtube.com/channel/UCJxNhChWk1xlo3ZhkWtYnlw
• Check out our website and see how we can help you run a profitable agency https://dudeagency.io/
• Check out https://www.criteriacorp.com/ for their psychometric exams. 

Get a hold of more podcast episodes through our website. You can also tune in and subscribe to Operation Agency Freedom on Apple Podcasts and Spotify. Thank you for tuning in!