readability

Robby has a chat with Cameron Jacoby (she/her/hers), a Senior Full-Stack Engineer at BetterUp, a platform that uses world-class coaching and science-backed solutions that help people grow personally and professionally. The one thing that Cameron says should stand out about code being maintainable is that it should be easy to read and understand. She explains why procedural code can often be easier to communicate with and highlights the importance of having helpful data metrics for most new features one works on.

Robby and Cameron also discuss real-world approaches to tracking metrics for monitoring purposes, the benefits of using feature flags, especially within internal-facing software applications, the struggles engineering teams have with maintaining a staging environment, how being on-call is one of the fastest ways to ramp up one’s debugging skills and build intuition as a software engineer, and so much more. Stay tuned!

Helpful Links:

• Personal Website - https://www.cameronjacoby.com/
• LinkedIn - https://www.linkedin.com/in/cameronjacoby/
• Stitch Fix - https://www.stitchfix.com/
• BetterUp - https://www.betterup.com/

Subscribe to Maintainable on:

• Apple Podcasts
• Overcast
• Spotify

Or search "Maintainable" wherever you stream your podcasts.

Keep up to date with the Maintainable Podcast by joining the newsletter.

Subscribe to Maintainable on:

• Apple Podcasts
• Overcast
• Spotify

Or search "Maintainable" wherever you stream your podcasts.

Keep up to date with the Maintainable Podcast by joining the newsletter.

This interview was recorded for GOTO Unscripted at GOTO Copenhagen.
gotopia.tech

Read the full transcription of this interview here

Christian Clausen - Author of "Five Lines of Code", Founder of mist-cloud & Technical Agile Coach
Julian Wood - Developer Advocate at AWS

DESCRIPTION
Revamp your code with refactoring! In an insightful interview with Julian Wood, Christian Clausen, author of Five Lines of Code, shares practical tips for improving your code without relying on “code smells”. Simplifying your code is the key to running your business smoothly. Clausen highlights what matters most in terms of simplifying your code and how it can aid in choosing the right architectural paradigm. Streamline your code today and focus on what really matters!

RECOMMENDED BOOKS
Christian Clausen • Five Lines of Code
Martin Fowler • Refactoring
Maude Lemaire • Refactoring at Scale
Uncle Bob • Clean Code
Adam Tornhill • Software Design X-Rays
Adam Tornhill • Your Code as a Crime Scene

Twitter
Instagram
LinkedIn
Facebook

Looking for a unique learning experience?
Attend the next GOTO conference near you! Get your ticket: gotopia.tech

SUBSCRIBE TO OUR YOUTUBE CHANNEL - new videos posted daily!

Robby has a chat with Arpit Mohan, the Co-Founder and CTO of Appsmith, an open-source low-code tool that helps developers build dashboards and admin panels very quickly. Appsmith helps businesses build any custom internal application within hours. In regard to well-maintained software, Arpit points to the importance of engineers writing code for humans and not machines while also focusing a lot on readability. He believes useful code comments are also very crucial in facilitating well-maintained software.

Arpit will share his wisdom on the importance of conveying the why over the how behind any code being developed, how open source and closed source projects have different code commenting/documentation needs, why engineers should always keep an eye out for code smells and friction in their ability to deliver software functionality, the problems that AppSmit helps organizations solve, the differences between B2C vs B2B when it comes to the benefits of automated testing, performance concerns, etc, and much much more. Stay tuned, enjoy, and if you like the episode, don’t forget to share.

Book Recommendations:

• The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh - https://www.amazon.com/Score-Takes-Care-Itself-Philosophy/dp/1591843472

Helpful Links:

• https://twitter.com/mohanarpit
• https://twitter.com/theappsmith
• https://www.appsmith.com/

Subscribe to Maintainable on:

• Apple Podcasts
• Overcast
• Spotify

Or search "Maintainable" wherever you stream your podcasts.

Join the discussion in the Maintainable Discord Community

Subscribe to Maintainable on:

• Apple Podcasts
• Overcast
• Spotify

Or search "Maintainable" wherever you stream your podcasts.

Keep up to date with the Maintainable Podcast by joining the newsletter.

Is the helpful content Google update helpful yet? Yahoo invests in credibility algorithm "The Factual." We discuss readability checkers and what exactly needs to be readable. Finally, we review Barry Adams's list of the most common SEO issues for news publishers and how they apply to our think tank and political magazine clients.

Sources cited:

• SEO Roundtable: Google Helpful Content Update Not Done Yet And Now We're Seeing Fluctuations
• Search Engine Journal: Google: Helpful Content Signal May Get Stronger With Next Core Update
• Search Engine Journal: Yahoo Acquires Source Credibility Algorithms With Latest Acquisition
• Search Engine Journal: 16 Best Readability Checkers To Improve SEO Content
• SEO for Google News: The Most Common SEO Issues for News Publishers

In this episode we talk about how to get the first draft done no matter what.

Show Notes:

• How to create your first draft
• Why the first draft is a great way to gather your thoughts 
• Why your first draft should not be your final draft
• Why editing is a great way to a marketing piece
• Kimberly's Website
• Bobbie's Website

Thanks for listening

In this episode we talk about overused marketing phrases.

Show Notes:

• What are the different phrases that are overused in marketing
• How to avoid using overused phrases in marketing
• How to add value to your phrases 
• How to make overused marketing phrases more creative and unique
• Kimberly's Website
• Bobbie's Website

Thanks for listening

In this episode we talk about how you can effectively use claim and proof in your copy.

Show Notes:

• Why claim and proof is important
• How you balance claim and proof
• How to makes claims clear
• How you prove the claim
• Why it is important to use the proof to explain the claim
• Different ways to prove the claim
• How to make proofing claims a part of your copy
• Kimberly's Website
• Bobbie's Website

Thanks for listening

In today's episode we discuss creating copy your prospects will read and understand.

Show Notes:

• The difference between proper English and readable copy
• When breaking the "rules" of English is more effective
• Readability Score Checker
• The best place to start to lower the readability score
• The importance of a "translator" for your industry
• Why making your solution complex can hurt your sales
• How to explain your product in a way that your prospects get the information they need in language they can understand.
• A quick and easy method to improve the readability and understandability of your copy.
• http://www.hemingwayapp.com/
• The best time to check the readability of your content.
• Kimberly's Website
• Bobbie's Website

Thanks for tuning in.