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    103: Coss Marte | Staying Out of Prison with Muscle and Conviction

    en-usOctober 04, 2018

    Podcast Summary

    • Sharing your home or experiences with others brings valueTransforming a home into an Airbnb or sharing experiences can bring extra income and positively impact guests' lives, while stories of resilience and creativity inspire

      Turning your home into an Airbnb not only brings in extra income but also allows you to share a piece of your world with others. Jen and her partner, inspired by their travels, transformed their home into an Airbnb with personal touches to make their guests feel welcomed. Cas Marte, on the other hand, shares his story of scaling up a drug business in New York to $5 million a year, but eventually finding redemption through fitness and entrepreneurship with ConBody, a fitness studio that hires formerly incarcerated individuals. Both stories illustrate the power of creativity, resilience, and the desire to make a positive impact on others' lives. Whether it's through sharing your home or your experiences, there's value in opening up your world to others. For more insights from Cas Marte, check out the episode and the accompanying worksheets at jordanharbinger.com/podcast.

    • Cas Marte's upbringing in a drug-infested neighborhood influenced his perspective on selling drugsCas Marte's family members were dealers, making selling drugs seem normal. Despite knowing it was harmful, he saw police as the enemy and felt backed up by society.

      Cas Marte's upbringing in a heavily drug-infested neighborhood in New York shaped his perspective and influenced his desire to make money, leading him to get involved in selling drugs. His family members were often the dealers he saw, making it seem like a normal job rather than a harmful activity. Despite knowing it was wrong and causing harm to people, he felt backed up by society and saw the police as the enemy. Even after turning his life around and starting a successful business, Cas still feels uneasy around police and is cautious of his actions to avoid being drawn back into the system. This background provides valuable context for understanding Cas Marte's motivations and experiences.

    • Growing up in a challenging environment can lead to risky choicesRecognizing the root causes of poverty and inequality can help prevent some individuals from turning to criminal activities

      Growing up in a challenging environment can lead some individuals to make risky choices, like selling drugs, in order to meet their needs and desires. The interviewee shared his personal experience of starting to sell drugs at a young age due to feeling poor and wanting more than what he had. He moved up in the organization by being dedicated and relentless, eventually taking over the corner from his mentor. However, the pressure and potential consequences of this lifestyle were always present, even after his success in business. It's important to recognize that individuals in difficult circumstances may make choices that seem irrational to others, and addressing the root causes of poverty and inequality can help prevent some from turning to criminal activities.

    • From the drug trade to a successful delivery serviceTransforming your image and hustle can lead to unexpected success, even in risky industries. Innovative branding and communication are essential.

      Transforming one's image and hustle can lead to success, even in the most unexpected industries. The speaker shares his personal experience of being a teenager involved in the drug trade, but instead of continuing down that path, he decided to change his appearance and start a formal delivery service. He used 10,000 business cards, hired drivers and dispatchers, and even used text messaging codes and Nextel radios for communication. His business became so successful that it was featured in a significant case in New York City in 2009. However, the branding of his business cards was crucial, and they started with "Happy Endings," which led to some unintended inquiries for other services. The story illustrates the power of adapting and innovating to build a successful business, even in a risky and illegal industry.

    • From Illegal Drug Dealing to Legal EntrepreneurshipEntrepreneurship, whether legal or illegal, can bring immense wealth and success, but it also comes with risks and consequences. Saving and planning for the future is crucial.

      Starting a business, even an illegal one, can lead to immense wealth and success, but it comes with risks and consequences. Cas Marte, a former drug dealer, shared his story of how he used business cards to expand his drug operation and profit over $2 million annually. He spent his money on luxury items, trips, and even brought friends on extravagant vacations. However, he acknowledged that the lifestyle was hard to escape and the money kept coming in, leading to more spending. Despite making his money illegally, he didn't feel any guilt and enjoyed the ego boost and material possessions. But, eventually, he was arrested, and now, with a kid and a legit business, he realizes he could have retired earlier if he had saved more. This story serves as a reminder of the risks and rewards of entrepreneurship, whether legal or illegal.

    • Running a business is more complex than it seemsStarting and running a business involves significant resources and challenges, from employees to overhead to risks, and the glamour portrayed in media is often misleading.

      Running a seemingly simple business involves more than meets the eye. Contrary to popular belief, it requires a significant amount of resources, including employees, overhead, management, and logistics. The speaker's experience of operating a cannabis business involved around 25 people, and it was far from a 2 or 3-person operation. Moreover, the risks and challenges were substantial, including being robbed and tied up. The speaker emphasized that the glamour often portrayed in media is misleading, and the reality is much more complex and demanding. Despite the hardships, the speaker felt trapped and a product of their environment while growing up, but they have since started their own legal business and are now taking advantage of the opportunities in front of them.

    • Racial bias and betrayal in the criminal justice systemBlack and Hispanic individuals are overrepresented in prisons, and the speaker's conviction resulted from a betrayal and racial bias, despite lack of direct evidence against him.

      The prison system is disproportionately populated by Black and Hispanic individuals, and the speaker's experience with the criminal justice system involved being set up by a trusted associate, leading to a long prison sentence for a large-scale drug operation, despite lack of direct evidence against him. The speaker's business was taken over by a traitor, who distributed drugs using the speaker's personal number, which was being tapped by federal agents. The speaker was unaware of the tap and continued to operate, leading to his eventual arrest in a sting operation. Despite the lack of concrete evidence against him, he was convicted on conspiracy charges due to the testimony of a traitor. The systemic issues of racial bias in the criminal justice system and the betrayal by a trusted associate contributed significantly to the speaker's lengthy prison sentence.

    • From Drug Dealer to Fitness EntrepreneurRealizing the importance of health and fitness saved Cas Marte's life and inspired him to start a business helping others transform through calisthenics and bodyweight exercises in prisons.

      Cas Marte's experience of being a drug dealer and getting arrested led him to a turning point in his life when he realized the importance of health and fitness. After being told he had high cholesterol levels and could die within 5 years, he started working out in prison to improve his health. Later, after his release, he founded ConBody, a fitness company that offers workouts based on calisthenics and bodyweight exercises, which he started teaching in prisons to help others make similar positive changes in their lives. This experience of transformation and helping others has become a driving force for him.

    • The Power of Determination, Camaraderie, and Creativity in Personal GrowthEven in challenging circumstances like prison, determination, camaraderie, and creativity can lead to personal growth and improvement. Maintain fitness through running, working out, and healthy eating, and find opportunities for camaraderie and resourcefulness.

      Despite the challenges and hardships, including being in prison, the power of determination, camaraderie, and creativity can lead to personal growth and improvement. The speaker shares how he kept going by running and working out, even in prison, and how he started a workout routine with a larger inmate, leading to a sense of camaraderie. He also discusses the importance of diet in maintaining fitness, even in prison where the food is unhealthy. Despite the rejection he faced after being released, he started his own business to provide opportunities for individuals with criminal backgrounds. Through creativity and resourcefulness, he was able to eat healthily in prison and maintain his fitness goals. Overall, the speaker's story highlights the importance of staying focused on personal growth and finding ways to overcome obstacles, no matter the circumstances.

    • Maintaining a healthy lifestyle in prisonFocus on fruits, veggies, protein, especially fish, to eat healthy in prison. Stay positive and seek help when needed.

      Even in the most challenging circumstances, like being in prison, it's possible to maintain a healthy lifestyle and stay positive. The interviewee shared his experience of eating healthy by focusing on fruits, vegetables, and protein, particularly fish. He also emphasized the importance of staying positive despite being in solitary confinement, which he entered after being falsely accused and punished by an officer. The experience was incredibly difficult, with long hours in the heat with no AC or fan, limited showers, and no way to communicate with family for help. However, he was able to write a letter and realize he needed a lawyer to get out of the situation. Despite the adversity, he remained determined and focused on the end goal of going home.

    • The power of unexpected guidance and redemptionUnexpected guidance from a letter and a Bible verse led a man to seek redemption, reflect on his past actions, and start a business to help others.

      Even in the darkest moments of life, there can be a glimmer of hope and guidance. The speaker shares a story of how he received a letter from his religious sister, which included a Bible verse and a stamp he needed to send a letter. Despite his initial skepticism towards religion, he felt a strange connection when he read the verse and found the stamp. This experience led him to reflect on the impact of his actions on others and to seek redemption through helping others. He started reading the Bible regularly, realized the far-reaching consequences of his drug dealing, and prayed for forgiveness. He then used his passion for fitness to give back to society and start his business, Combody. This story illustrates the power of finding meaning and purpose in unexpected places and using past experiences to make amends and make a positive impact.

    • Consistency is key to business success, whether in criminal underworld or fitness industryKenny 'Killer' Jackson's ConBody empowers formerly incarcerated individuals, breaking the cycle of recidivism and changing societal perceptions with a 100% recidivism-free workforce

      Consistency is key to running a successful business, whether it's selling drugs or providing fitness classes. Killer Body founder, Kenny "Killer" Jackson, emphasized the importance of showing up every day with a great product and delivering excellent customer service, whether it was in the criminal underworld or in the fitness industry. Jackson also shared his experience of the challenges faced by those leaving prison, including lack of resources and societal stigma. He emphasized the importance of breaking the cycle of recidivism by providing opportunities for formerly incarcerated individuals and changing societal perceptions. Jackson's company, ConBody, not only empowers individuals coming out of prison but also changes the perspectives of those who have never experienced the prison system. With a 100% recidivism-free workforce, ConBody is a shining example of the transformative power of consistency, community, and second chances.

    • The unintended consequences of our systems set people up for failureSociety's systems, including the prison system, can perpetuate cycles of poverty and incarceration, limiting opportunities for personal growth and success. It's crucial to recognize these issues and strive for a more equitable system that supports individuals in breaking free from these cycles.

      Our society's systems, particularly the prison system, can unintentionally set people up for failure despite their intelligence and hard work. The documentary "13th" sheds light on this historical issue and its modern-day implications. Many corporations profit from prison labor, with inmates earning extremely low wages to accumulate funds for their release. This cycle of poverty and incarceration can limit opportunities for personal growth and success. It's essential for society to recognize these issues and work towards creating a more equitable system that supports individuals in breaking free from these cycles. The inspiring stories of individuals who have defied their circumstances and turned their lives around, both inside and outside of prisons, serve as a reminder of the potential for change and the importance of second chances.

    • Building and maintaining relationships is crucialAuthentically connect, nurture relationships, start networking now, use systems and tiny habits, share the show, apply lessons, and live what you learn.

      Building and maintaining relationships is crucial for personal and professional growth. Cas Marte, the founder of ConBody Fitness in New York, emphasized the importance of authentic connections and consistently nurturing relationships. Jordan Harbinger encourages listeners to start building their networks now, using systems and tiny habits, rather than waiting until they need them. The Advanced Human Dynamics level 1 course offers free resources to help listeners learn these skills. Additionally, Jordan emphasizes the importance of sharing the show with others and applying the lessons learned to live what you listen. As a reminder, the fee for this show is to share it with friends and family. Stay tuned for more valuable insights from interesting guests on the Jordan Harbinger Show.

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    Nadya Tolokonnikova (@tolokno) is one of feminist art punk collective Pussy Riot's most visible members, and she's the author of Read & Riot: A Pussy Riot Guide to Activism.

    What We Discuss with Nadya Tolokonnikova:

    • The roots of Nadya's distrust of authority -- and why she became a headstrong activist against it at an age when many Americans are only beginning to discover themselves.
    • What Pussy Riot's protest art aims to accomplish by openly defying such authority.
    • What life in a Russian prison labor camp is really like and how Nadya and her bandmates survived their sentence for "hooliganism" there.
    • How today's young people are making contributions to their communities in ways undreamt of just a generation ago (and often pulling bigger paychecks than their parents).
    • The potential perils of shoplifting to survive for eight years and creating DIY music in a corrupt police state without a stunt double.
    • And much more...

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    Full show notes and resources can be found here.

    58: Jason Flom | Why Criminal Justice Reform Matters to the Innocent

    58: Jason Flom | Why Criminal Justice Reform Matters to the Innocent

    Jason Flom (@itsjasonflom) is the founder and CEO of Lava Records responsible for launching acts such as Katy Perry, Kid Rock, and Lorde, a philanthropist who has supported and championed various political and social causes, the host of podcast Wrongful Conviction with Jason Flom, and the co-author of Lulu Is a Rhinoceros.

    What We Discuss with Jason Flom:

    • Why Jason has always rooted for the underdog -- from bullied siblings to sports teams to endangered species to the wrongfully incarcerated -- and how he's passed this sensibility along to the next generation of Floms.
    • How one stays relevant in the entertainment industry, which is always asking: "What have you done for me lately?"
    • The role relationships play at the top of the music game -- one of the most competitive industries on the planet.
    • What we can learn from the wrongfully convicted, and why many of us are -- for the grace of good fortune -- just a hair away from a similar fate.
    • Why Jason's bulldog is actually a rhinoceros and what he hopes this lesson will teach us about tolerance.
    • And much more...

    Sign up for Six-Minute Networking -- our free networking and relationship development mini course -- at jordanharbinger.com/course! 

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    Full show notes and resources can be found here.

    305: Shaka Senghor | Writing My Wrongs

    305: Shaka Senghor | Writing My Wrongs

    Shaka Senghor (@ShakaSenghor) is a leading voice in criminal justice reform, the director of innovation and strategy at #Cut50, and the consulting producer for the OWN docuseries Released. He is also the author of Writing My Wrongs: Life, Death, and Redemption in an American Prison.

    What We Discuss with Shaka Senghor:

    • How Shaka's childhood neighborhood in Detroit quickly went from idyllic to nightmarish when the crack epidemic struck in the '80s (and what he spent his money on when he became a dealer).
    • The assorted sources of trauma faced by kids who wind up in the drug-dealing lifestyle and why such a lifestyle is initially appealing to them -- in spite of exposing them to very adult consequences.
    • Why the current opioid crisis may actually be instrumental in helping heal societal class and racial divides widened during the crack epidemic.
    • Why removing the stigma of mental health treatment is crucial to breaking the cycles of recidivism in which young people often get trapped.
    • The series of events that landed Shaka in prison for 19 years, how he made use of his time there, and what he's doing to help fix a very broken system.
    • And much more...

    Full show notes and resources can be found here: https://jordanharbinger.com/305

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    256: Malcolm Gladwell | What We Should Know about Talking to Strangers

    256: Malcolm Gladwell | What We Should Know about Talking to Strangers

    Malcolm Gladwell (@gladwell) has written bestsellers that are probably on your shelf right now, including The Tipping Point, Blink, Outliers, and What the Dog Saw. His latest book is Talking to Strangers: What We Should Know about the People We Don't Know.

    What We Discuss with Malcolm Gladwell:

    • Why, if we don't know how to talk to strangers, we invite conflict and misunderstanding in ways that have a profound effect on our lives and our world.
    • Why the information we gather from face-to-face human interaction isn't as uniquely valuable as we think it is.
    • Why television makes us worse at reading other people.
    • Why we think we can tell if someone is lying, guilty, or deceptive -- and why we're almost always wrong.
    • What determines the direction of Malcolm's projects, and how he researches and organizes the massive amount of information that goes into them.
    • And much more...

    Full show notes and resources can be found here: https://jordanharbinger.com/256

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    705: Gabe’s Front-Row Seat to Florid Psychosis | Feedback Friday

    705: Gabe’s Front-Row Seat to Florid Psychosis | Feedback Friday

    On this Feedback Friday, Gabe relays the tragic story of a paranoid schizophrenic neighbor that illustrates just how destabilizing unchecked mental illness can be for family members, friends, neighbors, and the patients themselves.

    And in case you didn't already know it, Jordan Harbinger (@JordanHarbinger) and Gabriel Mizrahi (@GabeMizrahi) banter and take your comments and questions for Feedback Friday right here every week! If you want us to answer your question, register your feedback, or tell your story on one of our upcoming weekly Feedback Friday episodes, drop us a line at friday@jordanharbinger.com. Now let's dive in!

    Full show notes and resources can be found here: jordanharbinger.com/705

    On This Week's Feedback Friday, We Discuss:

    • Gabe relays the tragic story of a paranoid schizophrenic neighbor that illustrates just how destabilizing unchecked mental illness can be for family members, friends, neighbors, and the patients themselves.
    • In spite of having a dream job and a significant other who checks most of your boxes, current circumstances make imagining a future in your native Russia difficult. Unfortunately, this significant other comes from a conservative family and doesn't understand why you'd ever want to move abroad. Are your differences too radical to build a life together?
    • Your boss is an incredible leader who commands respect across the board. Unfortunately, a family tragedy has overwhelmed her with grief. How can your team offer support without intruding on her personal life?
    • Your significant other is great in every respect -- except for when he gets in a "mood" and resorts to calling you names and putting you down. Where do you draw the line on verbal abuse?
    • Is it possible to profit from selling your business idea when you don't have the financial means to create your own startup around that idea?
    • Have any questions, comments, or stories you'd like to share with us? Drop us a line at friday@jordanharbinger.com!
    • Connect with Jordan on Twitter at @JordanHarbinger and Instagram at @jordanharbinger.
    • Connect with Gabriel on Twitter at @GabeMizrahi.

    Sign up for Six-Minute Networking -- our free networking and relationship development mini course -- at jordanharbinger.com/course!

    Like this show? Please leave us a review here -- even one sentence helps! Consider leaving your Twitter handle so we can thank you personally!