actionable tips

Setting goals is essential for personal growth and development. Whether it's advancing in your career, improving your health and fitness, or pursuing a passion project, having a clear goal gives you direction and purpose. But goal setting isn't just about reaching the destination; it's also about enjoying the journey. 

In this episode, you are reminded of the importance of setting a goal and I encourage you to set a goal for the year so that you have a target to go after. Don't let what you don't have at the moment discourage you from setting an audacious goal.


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What if your social media post exploded overnight? Picture waking up to thousands of notifications, comments, and shares. But, what's next? In this episode, we navigate the thrilling, yet daunting, world of viral posts. Drawing from personal stories and experiences, we share the crucial steps to take, ensuring that you milk every drop out of your 15 minutes of fame. We'll also touch on the essential tools and strategies to help guide your new-found followers and turn this fleeting moment into a long-term accomplishment.

Building a strong social media presence is only half the battle; the true challenge lies in converting your followers into loyal customers. We'll show you how to direct your followers into your marketing funnel, using tools like Flodesk. Beyond just tools, we'll discuss tactics to keep your audience engaged and interested. From sparking conversations in the comments section to using branded URLs, we reveal all the trade secrets to make your viral wave as impactful as possible.

Now, let's talk about creating content that not only catches fire but also keeps the flame burning. We explore strategies for creating and sustaining viral content and share how you can repurpose it for maximum reach. We also delve into the delicate art of promotion – just the right amount, not too much, not too little. I'll also share my personal encounter with virality and how I learned to ride the wave. All these and more, as we delve into the fascinating world of social media virality, and how you can harness it for success!

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In this episode, Jay dives into the world of content marketing and the power of repurposing. 

Learn why you don't need to constantly come up with new ideas and how to make the most of your best-performing posts. 

Jay introduces the game-changing strategy of operating on a 60-day cycle for repurposing successful LinkedIn content. 

Plus, get ready for some fascinating discussions on pop culture! From movie recommendations to superhero movie frustrations, teen romance surprises, and even impactful food documentaries that shape our choices – this episode has it all!

• Marketers only need 5-10 core topic ideas that resonate with their target audience. They can go in-depth on those topics continuously over time.
• Content that performs well on social media or email can be recycled and repurposed every 60 days by making small tweaks. Very little of your audience will see the same content twice.
• Take existing content like newsletters or social posts and use ChatGPT to instantly spin it into long or short-form content optimized for different channels.

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Today on the podcast, we are discussing the valuable insights we have received throughout their journey as entrepreneurs. We share our personal experiences and share the best advice we have received as an OTPreneur.

From DIY approaches to the importance of understanding the process, we provide actionable tips to help you navigate your entrepreneurial endeavor.

So grab a cup of coffee, sit back, and join us as we share the best advice we've ever received on starting your OT business.

Objectives:

• Identify key factors to consider when starting an occupational therapy business.
• Recognize the importance of learning and understanding the process behind setting up a business.
• Describe the benefits of doing it yourself (DIY) versus relying on someone else to do everything for you.
• Discuss the value of learning and appreciating the effort it takes to complete tasks in your business.

Timestamps

[00:01:12] Intro, shoutout to Alexis.
[00:03:10] DIY your OT business, learn and grow.
[00:08:45] Difficulty with payroll company forces self-reliance.
[00:12:33] Stick with [insert your idea here] for a year.
[00:18:03] Focus on unseen foundations for business success.
[00:19:18] Courses, conferences, community, business support. Join us.

Would you like more support on your OTPreneur Journey?

🔥 Sign up for the OTPreneur Startup Course Waitlist

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

If you've ever been told "Everyone has a little ADHD" and wanted to throw hands, this episode is for you!

Highlights:

1. Misconceptions and self-shame around ADHD
2. ADHD as a neurodevelopmental disorder with physical differences in the brain
3. Dopamine deficiency in individuals with ADHD and its link to addiction
4. Responding to misconceptions about ADHD and self-advocacy
5. Overcoming shame associated with ADHD through self-compassion
6. Dealing with people who minimize ADHD symptoms through curiosity and education

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Are you tired of receiving generic business advice from people who don't even know what OT is?

Yeah? Well, you're not alone.

In this episode of the OTPreneur Podcast, we're tackling the worst pieces of business advice we've ever received and sharing what you can learn from it.

Join us as we dive into the dangers of blindly following pricing advice and explore the importance of understanding your niche and audience.

Whether you're a seasoned OT entrepreneur or just starting out, this episode will provide actionable tips to help you navigate the world of business advice and make informed decisions for your occupational therapy business. Don't miss out on this valuable discussion – tune in now!


Learning objectives for this episode:

1. Identify the potential negative impact of receiving bad business advice when starting an OT business.

2. Analyze the importance of understanding one's niche and target audience in determining the appropriate pricing strategy for a product or service.

3. Evaluate the potential consequences of overpricing or underpricing a product or service on the success of an OT business.

4. Apply the concept of niche specialization to develop a pricing strategy that aligns with the financial capabilities of the target audience.

Would you like more support on your OTPreneur Journey?

🔥 Sign up for the OTPreneur Startup Course Waitlist

📗 Get your free OT Business Guide

📱 Leave us a voice message & you could be featured on the OTP Podcast

📩 Send us an email and let us know how we can support you!

Thanks for tuning in! We'll see you next time

Get ready to supercharge your podcast's marketing strategy with this episode! We promise to equip you with a rich blend of short and long-form content ideas, evergreen content creation techniques, and a foolproof five-day marketing plan to keep your audience hooked and coming back for more. You'll learn how to effectively use episode clips, engagement strategies, and compelling call-to-action hooks like offering free resources that will give your podcast the staying power it deserves.

As we navigate through the complexities of crafting a solid marketing plan for your show, we'll highlight the importance of prioritizing quality over quantity in content creation. We'll give you a sneak peek into how PodCentral can revolutionize your episode-planning process. Also, get ready to learn about the magic of carousel posts and how they can up your podcast's branding game. From the essentials of podcast construction to the intriguing world of podcast forensics, we'll reveal innovative strategies that can give your podcast a winning edge. So, buckle up for a ride filled with valuable insights and actionable tips!

Start planning your episodes on PodCentral: https://PodCentral.app
Let's connect: https://Instagram.com/ChrisPodcasting

In this week's episode, Josh & Austin are sharing life and financial lessons you wish you knew in your 30s! They cover a wide range of topics, including changes in your career, relationships, health, and finances, while drawing from their own personal experiences. The guys hope to provide practical advice and actionable tips for their listeners. Stay tuned for next week, as they'll be covering 40s Wisdom!

For the full transcript, links, and resources, visit theinvesteddads.com/175

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Welcome to part two of the Make More Money series, and in this three part series we're breaking down three different ways that you can make MORE money in your wedding business!! 

Couldn't we all stand to make a little more money in our wedding business!?

BEFORE YOU LISTEN: This is part two. If you have not yet listened to part one, to go back and listen to episode 179 where I talk all about how to WORK MORE to make more in your wedding business. I break down some really specific strategies on how to work more with intentionality to make more in your business. 

Today is part two of the Make More Money series, and we are talking all about how to CONVERT MORE in your business.

When I'm working with different wedding pros, so often what I hear is we don't have enough sales!!!  or we need to increase our sales!!!

However, what's actually more accurate is that they're not converting enough leads in their business. Most wedding pros don't know if they're converting enough leads in their business because they're not tracking the data.

So that is what I am teaching today! To my CEOs interested in growing a real business they love, I want you to download my Inquiry Data Tracker.  You can go to https://brandeegaar.com/LEADCONVERSION for the free Inquiry Data Tracker.  Follow along and maximize your time invested in listening to this series!

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Join The Wedding Pro CEO Podcast Community on Facebook!  A free group to take the conversation past the podcast and share best practices, get quick tips you can implement today and be part of a like minded group of CEOs who are building the profitable business they've always dreamed of!

For full show notes and guest links click HERE!

Please share your biggest takeaway and REVIEW THE PODCAST HERE!
 
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#WeddingProCEOPodcast  #weddingproceo #weddingprocoach

Join us at the Wedding Pro CEO Summit 2024  and become the unstoppable force in the wedding industry that you've always aspired to be.

Thank you for checking out the show I hope you enjoyed it. Please feel free to leave it a rate and review I would really appreciate it. I need to hear from you so I know how to make the show as good as it possibly can be. I want you all to take away something from it as well if you do listen.  

Follow me on Twitter, Instagram, TikTok, Youtube

If you like the show, please rate and review it, it helps the show get more exposure! You can also share it with a friend. Feel free to reach out to me directly if there's anything from the show you want to discuss.

In today’s episode of Transmit Safety, Aimee is sharing simple but powerful tips to help you build and leverage your professional network with ease.

Every single day I see many of my clients missing some of the biggest opportunities they have by not leveraging their professional networks. Not doing that means they’re leaving powerful connections and untapped resources on the table.

You may be thinking that you don’t have time to do that, but I want you to know that building an engaged professional network doesn't have to take all day. So, tune in to discover 10 easy ways to start to build and leverage your network and make the best of the opportunities it brings.


In this episode, you’ll learn:

• Where to start on your strategy
• How to make the best of the events you attend
• Networking when you’re an introvert (like me)
• Ask for help from your network
• Six Degrees of the Health and Safety professional
• 5 quick and powerful ways to build and foster your network

The Transmit Safety Podcast is here to help health and safety practitioners achieve a holistic approach to workplace health and safety so they can become impactful leaders and put the value of safety into action.


Resources and links

Today's episode was sponsored by Transmit Safety, a consulting business where I help streamline and simplify health and safety management systems through education, program development, audits, and coaching.

If you'd like to join the next cycle of Upgrade and Optimize a group coaching program, go to: transmitsafety.com/program

For more on the Transmit Safety Podcast, go to transmitsafety.com/podcast

To find out more about networking as an introvert, check out Dorie Clark’s books: Reinventing You and Stand Out: How to Find Your Breakthrough Idea & Build a Following Around It.


Quotes from this episode

“You can't network online without actually connecting with people. And it's more than that. It's about connecting with people authentically, even when you don't need something from them.”

“Too many health and safety practitioners think that they don't have time to nurture their professional network...[But] I want you to know that building an engaged professional network doesn't have to take all day.”

“Everyone has times and places where they feel like they might be looking stupid or they might feel embarrassed. Or they have that impostor syndrome. You are not alone in that.”

Connect with Aimee Arsenault

Aimee Arsenault is a CRSP and CHSC. She is the founder of Transmit Safety, a business that helps you simplify and streamline health & safety management systems.

Linkedin: Aimee Arsenault
Instagram: @transmit.safety
Twitter: @transmitsafety
Website: transmitsafety.com

Facing a lot of changes in your e-commerce journey is inevitable but it’s always important to continue to find innovative strategies that drive growth in your business. 

In this episode, Meng Li, formerly from Native and the founder of Huhu, talks about the different growth levers that they used pre and post-IOS 14.5. She also shares her start-up brand and a ton of actionable tips for business owners.

Listen and learn in this episode!

KEY TAKEAWAYS FROM THIS EPISODE

The three biggest action items that drove Native's growth:

1.) Launching into new categories 

2.) Scaling out quickly into other marketing channels

3.) Launching into retail

• It's proof of legitimacy if a big retailer puts your products on their shelf.
• Performance marketing is measured through both an acquisition cost standpoint and cost per acquisition, while Brand Marketing is more on impressions and reach.
• Figure out if you're putting your time and effort into the right places.
• Decide on what you should do yourself internally and what you should hand off and work with someone else on.
• Building an audience from zero is hard. You have to continue to hustle and find people.  
• Build out your team thoughtfully and properly. Be clear on what they will be doing and give them autonomy and empower them to make decisions.   
• You have to move quickly, especially in the DTC space. 

Recommended Tool: Notion
https://www.notion.so 

Recommended Podcast: The Fluently Forward Podcast
https://www.fluentlyforward.com/podcast 

Today’s Guest:

Meng Li is the former VP of Marketing at Native and the founder of Huhu.

Native provides personal care products from naturally derived and cruelty-free ingredients.

Huhu is a brand of functional and well-designed gender-neutral diaper bag backpack.

Connect and learn more about Meng Li and Huhu here:

Website: https://www.meethuhu.com
LinkedIn: https://www.linkedin.com/in/mengli2
Twitter: https://www.twitter.com/hellothisismeng 

This month's sponsor is Triple Whale.  Triple Whale's powerful analytics platform clarifies your ad performance across channels, keeping you instantly in the know. Hit https://www.triplewhale.com/upgrowth and use promo code Upgrowth for 15% off today.

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PROMO CODE

Upgrowth

We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan

This episode’s sponsor is Finale Inventory- the ultimate solution for accurate and efficient inventory management. Trusted by thousands of brands, Finale offers seamless integrations with over 80 sales channels and platforms.

With customizable workflows and reporting features, Finale empowers you to streamline operations and scale your business with ease, preventing overselling and maximizing profitability.

Whether you're juggling multiple platforms, expanding your product range or just looking for a way to reduce operational chaos, Finale has the tools you need to succeed. Step into the future of e-commerce with Finale Inventory.

Learn more here: Finale Inventory