how to sell on amazon

Welcome to The E2A Flippers Podcast, Episode #001! 

I'm Steve, your host, and I'm thrilled to kick off this podcast journey with you. In the last two years, my E2A endeavors have yielded outstanding results, with over $750,000 in sales, including an impressive $550,000 just last year. 

In this inaugural episode, we'll delve into the essence of this podcast and why it came to be.
The driving force behind The E2A Flippers Podcast was my desire to create a dedicated space for E2A flippers like yourself. Whether you're commuting, working out, or tackling daily chores, this podcast offers valuable insights without draining your data or requiring video viewing.

Our content format is diverse and engaging. 

Expect one-on-one sessions with me, answering your questions and diving deep into E2A-related topics. We'll also feature interviews with special guests excelling in the E2A business model and deep dive sessions with current E2A masterclass students. Visual learners can catch full video episodes and clips on my YouTube channel @Raikenprofit.

Our goal is to release one episode per week, with durations ranging from 5-10 minutes for quick insights to in-depth interviews that can stretch up to 90 minutes.

We encourage listener interaction and questions. Feel free to submit your queries at https://raikenprofit.com/asksteve, and we'll address them in upcoming episodes.

In this episode, we'll explore my decision to transition from thrifting and retail arbitrage to eBay to Amazon flipping and why I steered clear of traditional online arbitrage. But first, let's break down E2A flipping, the heart of our podcast:E2A flipping involves sourcing items from eBay, having them shipped to your home, processing and inspecting them, and finally, sending them to Amazon FBA. It's a game-changer!

Ready to learn more about flipping items from eBay to Amazon?

Join our E2A masterclass here: https://raikenprofit.com/e2amasterclass

Stay tuned as we uncover more about E2A flipping, share experiences, insights, and success stories. Thank you for joining us on The E2A Flippers Podcast!

Amazon offers a plethora of ways for customers to save money while shopping. However, understanding which discount option to choose and which will yield the best results can be daunting for sellers.

While offering coupons, promotions, and deals can boost visibility, click-through rates, and conversion rates, it's crucial to integrate them into a holistic strategy.

A comprehensive approach includes driving traffic to optimized listings, utilizing advertising for greater visibility, prioritizing customer service, and employing effective forecasting techniques, among other strategies.

You also need to track the results of any promotion on Amazon, not just from the number of units sold but from the long-term impact on your listing.  

In this episode, Shannon and I dive into the world of Amazon coupons, deals, and promotions, exploring their pros and cons and how you can effectively utilize them to grow your profitable sales on the platform.

Key Takeaways

- The 4 key goals of promotions and discounts (03:26)

- How brands can best leverage Amazon coupon codes (09:00)

- The deal types that Amazon offers (12:49)

- The crazy money Amazon makes from deals (17:21)

- Prime Exclusive discounts (22:02)

- How to run promotions on Amazon (24:17)

- Tips for upcoming Prime Day (29:30)

Additional Resources:

- Schedule a FREE consultation with the Ave7 team

- Grab the FREE Amazon Seller Central Checklist

- Get the book “The Amazon Jungle” book by Jason Boyce

- Learn more about Avenue7Media

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Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).

Follow us on your favorite podcast platform so you never miss an episode!

To FBA or FBM, that is the question... If you're a seller on Amazon, you're probably familiar with these two terms - FBA and FBM. But which one is right for you? As we hum along in 2023, it's essential to understand the different Amazon fulfillment strategies to make the right choice for your business.

So, what exactly are FBA and FBM? In short, FBA (Fulfillment by Amazon) means that Amazon takes care of the storage, packing, and shipping of your products, while FBM (Fulfillment by Merchant) means that you handle all of these aspects yourself. Each option has its advantages and disadvantages, and we'll be exploring these in detail in this episode.

With FBA fees increasing every year, sellers are asking the ONE question, why can't I just do FBM? It costs less, and it's less headache.

But don't make the switch just yet, we may have a lot of complaints about FBA, but there's a reason why it's so popular.

If you're looking to expand your Amazon business or just starting, you won't want to miss out on this value-packed episode.

But that's not all; Shannon and I discuss FBA vs. FBM, the pros and cons of each, and the mythological SFP (Seller Fulfilled Prime) and why having the Prime Badge can increase your sales exponentially.

So, let's get started!

Key Takeaways

- The FBA Prime advantage (01:26)

- Prime members spend 3 times more than non-Prime members (03:06)

- That Prime badge is very powerful (07:21)

- The Seller Fulfilled Prime challenge (09:00)

- Fast shipping moves the needle (13:37)

- FBA vs FBM vs SFP (15:42)

Additional Resources:

- Schedule a FREE consultation with the Ave7 team

- Grab the FREE Amazon Seller Central Checklist

- Get the book “The Amazon Jungle” book by Jason Boyce

- Learn more about Avenue 7 Media

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Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).

Follow us on your favorite podcast platform so you never miss an episode!

See omnystudio.com/listener for privacy information.

If you are going to survive and thrive on the Amazon platform today, you MUST build a great brand. There’s no question about it.

A great brand allows you to differentiate your products, build trust and justify higher prices. It’s a protective moat that allows you to add value to your customers and build loyalty. 

But building a brand is more than just having a logo, a color scheme, and a trademark. It's ultimately about building an emotional connection and a level of trust that once they see your logo, they unconsciously trust your products. 

Think about all the great brands you love and what happens when you see their products. 

With all the benefits of a great brand, it is surprising how little time most brand owners dedicate to building an effective brand. 

In this episode, I am joined by Shannon Roddy as we dive deep into how to tell your brand story and build a great brand on Amazon and beyond. Tune in.

Key Takeaways

- Why brands that sell experiences are more enduring (01:05)

- What defines a great brand (03:01)

- The 6 elements of an effective brand (07:00)

- The secret weapon for small business owners building a brand (11:56)

- There are boring products, only boring brands (13:53)

- How to invent or reinvent your brand on Amazon (17:19)

- Practical ways brands can tell their story on Amazon (21:05)

- You’ve built a great brand, here’s how to protect it (23:34)

Additional resources:

- Delivering Happiness by Tony Hsieh 

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- Schedule a FREE consultation with the Ave7 team

- Grab the FREE Amazon Seller Central Checklist

- Get the book “The Amazon Jungle” book by Jason Boyce

- Learn more about Avenue 7 Media

----

Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).

Follow us on your favorite podcast platform so you never miss an episode!

If you've been following us here on the Day 2 podcast, I'm sure you've got a ton of value and useful insights on how to succeed on Amazon.

In the first four episodes, we've covered a lot of ground. We've talked about:

- Our Origin story

- Myths of selling on Amazon, 

- Biggest Amazon seller mistakes and 

- How Amazon's algorithm really works.

This episode is about how to sell on Amazon the right way, thinking long term with the right Amazon Seller’s Playbook.

The Amazon marketplace offers an incredible opportunity for brands to reach a wider customer base to sell more. But to stand out, you have to beat the fierce competition.

Shannon and I disclose the 5 fundamentals you MUST get right to set your brand for long-term success.

Unfortunately, many sellers do only one or two of these things, but you have to do them all. They build off each other.

These basics help you launch, listen, learn, and respond fast. This is the name of the Amazon game.

Tune in to learn more about the Amazon Seller's Playbook and how it helps you do basics correctly and repeatedly.

Key Takeaways

- You have to do the basics correctly and repeatedly (01:47)

- Product is King/queen (03:48)

- How to lay the foundation for your listing (07:12)

- Driving traffic to your listing (13:10)

- FBA vs. FBM listings (15:36)

- Free shipping is the name of the game (17:03)

- Consumers have more power than ever (25:08)

- Take care of your customers, and they will take care of you (25:08)

Additional resources:

- Schedule a FREE consultation with the Ave7 team

- Grab the FREE Amazon Seller Central Checklist

- Get the book “The Amazon Jungle” book by Jason Boyce

- Learn more about Avenue 7 Media

----

Day 2 Podcast has a goal of helping Amazon sellers learn how to launch, grow and protect their brand on the world's largest online marketplace (and beyond).

Follow us on your favorite podcast platform so you never miss an episode!

Selling on the Amazon marketplace is an excellent opportunity that offers customer reach that no other platform can match. With more than 50% market share of ecommerce, it's evident that shoppers are buying from Amazon, and you need to be there. 

There are many businesses that have done quite well selling on this platform, but behind every success story, there is a seller who left very frustrated.  

The FIRST thing that any brand getting into this marketplace needs to do is to understand how Amazon works. Understanding how the A9 algorithm works and the AI powering it is key to your success.  

This episode is about how Amazon really works, with no fluff and no BS. So buckle up, and let's go. 

Key Takeaways

- You have to make the A9 Algorithm (happy?) (03:29)

- Amazon AI replaces people and repetitive processes (13:04)

- Hacks. You're not smarter than Amazon (20:01)

- Federal agencies are driving some of the changes (24:33)

- Amazon doesn't care about your feelings, only those of their customers (28:23)

- Responsibility; unethical sellers are causing pain for everybody (31:59)

Additional Resources

- Schedule a FREE consultation with the Ave7 team

- Grab the FREE Amazon Seller Central Checklist

- Get the book “The Amazon Jungle” book by Jason Boyce

- Learn more about Avenue 7 Media

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If you're ready to start growing your brand on Amazon with a team of experienced Amazon operators, you can reach us at day2podcast.com

Lastly, If you know anyone else who would gain value from this podcast, please share it with them. 

See you online!

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What if we told you that we can PROFITABLY scale your brand to bigger growth on Amazon within 12 months? Well, we can. Find out if we're a good fit to work together by getting a FREE brand audit HERE

Are you  an established brand that is selling on Amazon or a brand that has not ventured into the Amazon waters yet? Sellers Throne is here to help you crack the code to bigger growth. 

Sellers Throne is an Amazon agency that specializes in growing brands on Amazon. Our experienced team handles everything from Amazon advertising, full Seller Central account management, keyword research, listing creation, SEO, competitor research, brand registry and more.

We are an experienced team who knows the Amazon platform like no other and have a passion for helping sellers thrive and grow.

Contact us today to get your FREE brand audit to see if we're a good fit to work together. https://sellersthrone.com/contact/

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Sponsored by Sellers Throne:

What if we told you that we can PROFITABLY scale your brand to bigger growth on Amazon within 12 months? Well, we can. Find out if we're a good fit to work together by getting a FREE brand audit HERE

Are you  an established brand that is selling on Amazon or a brand that has not ventured into the Amazon waters yet, Sellers Throne is here to help you crack the code to bigger growth. 

Sellers Throne is an Amazon agency that specializes in growing brands on Amazon. Our experienced team handles everything from Amazon advertising, full Seller Central account management, keyword research, listing creation, SEO, competitor research, brand registry and more.

We are an experienced team who knows the Amazon platform like no other and have a passion for helping sellers thrive and grow.

Contact us today to get your FREE brand audit to see if we're a good fit to work together.

https://sellersthrone.com/contact/

OUR AI POWERED AMAZON LISTING WRITER DISCOUNT LINK:

https://powerlisting.com/partners/sellersthrone

Sponsored by Sellers Throne:

What if we told you that we can PROFITABLY scale your brand to bigger growth on Amazon within 12 months? Well, we can. Find out if we're a good fit to work together by getting a FREE brand audit HERE

Are you  an established brand that is selling on Amazon or a brand that has not ventured into the Amazon waters yet, Sellers Throne is here to help you crack the code to bigger growth. 

Sellers Throne is an Amazon agency that specializes in growing brands on Amazon. Our experienced team handles everything from Amazon advertising, full Seller Central account management, keyword research, listing creation, SEO, competitor research, brand registry and more.

We are an experienced team who knows the Amazon platform like no other and have a passion for helping sellers thrive and grow.

Contact us today to get your FREE brand audit to see if we're a good fit to work together.

https://sellersthrone.com/contact/

OUR AI POWERED AMAZON LISTING WRITER DISCOUNT LINK:

https://powerlisting.com/partners/sellersthrone

Sponsored by Sellers Throne:

What if we told you that we can PROFITABLY scale your brand to bigger growth on Amazon within 12 months? Well, we can. Find out if we're a good fit to work together by getting a FREE brand audit HERE

Are you  an established brand that is selling on Amazon or a brand that has not ventured into the Amazon waters yet, Sellers Throne is here to help you crack the code to bigger growth. 

Sellers Throne is an Amazon agency that specializes in growing brands on Amazon. Our experienced team handles everything from Amazon advertising, full Seller Central account management, keyword research, listing creation, SEO, competitor research, brand registry and more.

We are an experienced team who knows the Amazon platform like no other and have a passion for helping sellers thrive and grow.

Contact us today to get your FREE brand audit to see if we're a good fit to work together.

https://sellersthrone.com/contact/

OUR AI POWERED AMAZON LISTING WRITER DISCOUNT LINK:

https://powerlisting.com/partners/sellersthrone

Sponsored by Sellers Throne:

What if we told you that we can get your brand to a minimum of $50,000 per month on Amazon within 12 months, PROFITABLY. Well, we can. The only catch is that you are a good fit for us to work with. Find out if you are by getting a FREE brand audit HERE

Are you  an established brand that is selling on Amazon or a brand that has not ventured into the Amazon waters yet, Sellers Throne is here to help you crack the code to bigger growth. 

Sellers Throne is an Amazon agency that specializes in growing brands on Amazon. Our experienced team handles everything from Amazon advertising, FULL Seller Central account management, keyword research, listing creation, SEO, competitor research, brand registry and more.

We are an experienced team who knows the Amazon platform like no other and have a passion for helping sellers thrive and grow.

Contact us today to get your FREE brand audit to see if you’re a good fit to work together.

https://sellersthrone.com/contact/

Sponsored by Sellers Throne:

What if we told you that we can PROFITABLY scale your brand to bigger growth on Amazon within 12 months? Well, we can. Find out if we're a good fit to work together by getting a FREE brand audit HERE

Are you  an established brand that is selling on Amazon or a brand that has not ventured into the Amazon waters yet, Sellers Throne is here to help you crack the code to bigger growth. 

Sellers Throne is an Amazon agency that specializes in growing brands on Amazon. Our experienced team handles everything from Amazon advertising, full Seller Central account management, keyword research, listing creation, SEO, competitor research, brand registry and more.

We are an experienced team who knows the Amazon platform like no other and have a passion for helping sellers thrive and grow.

Contact us today to get your FREE brand audit to see if we're a good fit to work together.

https://sellersthrone.com/contact/

OUR AI POWERED AMAZON LISTING WRITER DISCOUNT LINK:

https://powerlisting.com/partners/sellersthrone

Sponsored by Sellers Throne:

What if we told you that we can PROFITABLY scale your brand to bigger growth on Amazon within 12 months? Well, we can. Find out if we're a good fit to work together by getting a FREE brand audit HERE

Are you  an established brand that is selling on Amazon or a brand that has not ventured into the Amazon waters yet, Sellers Throne is here to help you crack the code to bigger growth. 

Sellers Throne is an Amazon agency that specializes in growing brands on Amazon. Our experienced team handles everything from Amazon advertising, full Seller Central account management, keyword research, listing creation, SEO, competitor research, brand registry and more.

We are an experienced team who knows the Amazon platform like no other and have a passion for helping sellers thrive and grow.

Contact us today to get your FREE brand audit to see if we're a good fit to work together.

https://sellersthrone.com/contact/

OUR AI POWERED AMAZON LISTING WRITER DISCOUNT LINK:

https://powerlisting.com/partners/sellersthrone